Webbiquity

APRIL 18, 2024

Efficient lead management: Leads are scored and segmented automatically, ensuring timely follow-ups and higher conversion rates. This includes measures such as open rates or click-through rates. For example, you might test two different subject lines to see which one leads to higher open rates.

Marketing Automation Services 165

Marketing Automation Services Ideal Customer Profiles Efficiency Marketing Automation 165

Lead Liaison

MARCH 6, 2018

We did a really great AB test a few months ago, where we tested eight different emails. So using video in email, just a word video in your email subject line, can boost your open rates by 19%. So, I kind of like marketing automation to how CRM was 10 to 15 years ago. It is becoming very, very popular.

Webinar Metrics 48

Webinar Metrics Video Marketing Top of Funnel Lead Liaison 48

SendX

OCTOBER 8, 2020

It became a CRM platform. You need an all-in-one solution: Mailchimp gives you the ability to send emails, create landing pages, integrate facebook ads and have all CRM capabilities. Advanced email testing and analysis. CRM and all-in-one digital marketing growth tool. Limited A/B testing. Limited integrations.

Analysis 195

Analysis Marketing Automation Services Enterprise Management Work Management 195