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A Comprehensive Guide to Digital Out-of-Home (DOOH) Advertising in 2024

Digilant

In other words, it’s a mass-market play, casting a wide net with the hope of reaching a relevant subset of the audience. Using its digital backbone technology, DOOH platforms can track actual engagement metrics, such as the number of viewers, dwell time, and even audience demographics, all in a privacy-safe way. billion in 2026.

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A quick guide to in-game advertising, the next game changer for marketers

illumin

With the expansion and continuous development of the video game industry, marketers are capitalizing on its constant innovation through in-game advertising. Here’s why in-game advertising is one of today’s biggest trends in marketing. Here’s why in-game advertising is one of today’s biggest marketing trends.

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A quick guide to in-game advertising, the next game changer for marketers

illumin

With the expansion and continuous development of the video game industry, marketers are capitalizing on its constant innovation through in-game advertising. Here’s why in-game advertising is one of today’s biggest trends in marketing. Here’s why in-game advertising is one of today’s biggest marketing trends.