Behind the Brilliance: How Smarsh Puts Sales and Marketing Alignment to Work to Win Challenging Enterprise Deals
Engagio
MARCH 23, 2020
Gartner released a stat that just five percent of companies actually have an enterprise archive in place for their communications today, but by 2023 this is going to be nearly 50 percent of enterprise. When I joined, there wasn’t the bandwidth to execute proper account-based marketing. That’s just insane.
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