12 Marketing Metrics Your Boss Probably Doesn't Need to Hear About
Hubspot
SEPTEMBER 21, 2015
How page views translate into calls-to-action clickthroughs and form completions, which shows the conversion of those all-important website visitors into contacts. brands were tracked between August and September 2014, found that 11% of online display ads and 23% of video ads aren't actually displayed to real people.
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