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16 marketing automation platforms your organization should consider

Martech

These platforms offer a wide range of advanced features, including AI-based predictive lead scoring and product recommendations, ABM and social media campaign integration. For information on pricing and a deeper feature breakdown on several of these platforms, download the MarTech Intelligence Report. Acoustic Campaign (via Acoustic).

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Is Netflix a SaaS? 25 Examples of SaaS Companies that Are Rocking It

Single Grain

Instead, they offer lots of customizations, and you can choose your own set of features and integrations to get started, or add features later on. Overview: HubSpot offers software products for sales, inbound marketing and customer service. Overview: Amazon Prime is a paid subscription service offered by Amazon.

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

It's a Canadian law passed in 2013 that covers the sending of "commercial electronic messages" that may be accessed by a computer in Canada. One of the biggest business benefits of implementing an inbound marketing strategy and utilizing inbound marketing software is the ability to execute closed-loop marketing. 14) Churn Rate.