2013 B2B Business to Business CPL 
Hubspot
JUNE 19, 2014
B2B: Business-to-Business. Companies that sell to other businesses. B2C: Business-to-Consumer. For example, CAN-SPAM is the reason businesses are required to have an "unsubscribe" option at the bottom of every email. CPL: Cost-per-Lead. Learn more about how marketers can use APIs here.
Hubspot
MARCH 10, 2016
4) B2B (Business-to-Business). An adjective used to describe companies that sell to other businesses. For example, Google and Oracle are primarily B2B companies. 5) B2C (Business-to-Consumer). 24) Cost-per-Lead (CPL). Learn more about how marketers can use APIs here. Learn more of the details here.).
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