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Marketing Techniology Landscape Supergraphic (2017): Martech 5000

chiefmartech

As you’ve probably guessed from that moniker: the landscape grew again this year, by about 40% , to a total of 5,381 solutions (from 4,891 unique companies). We used these services to discover new companies and to triangulate our categorization. There are now 4,891 unique companies on the graphic, up 40% from last year.

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33 Stats That Paint a Picture of the Future of Marketing

Hubspot

1) Failure to respond via social channels can lead to up to a 15% increase in churn rate for existing customers. Source: Gartner ) Tweet This Stat! 2) 37% of brands would like to use social media engagement to create customer-tailored marketing campaigns. 15) 53% of retailers plan to focus on web personalization engines in 2012.

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Machine Learning and Personalization at Evergage

SWZD

Founded in 2010 and headquartered in Somerville, MA, Evergage provides cloud-based software that allows organizations to collect, analyze and respond to customer and prospect data across channels (website, web and mobile apps, email and more) in real time. We asked Andy about his career path: “I had a varied background. Joining Evergage.

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How to Write Marketing Copy that Converts More Leads [Video]

Golden Spiral

and build better customer communities. She helps create content for both our agency and our clients and maintains dozens of relationships with influencers and journalists who report on B2B tech issues, topics, and companies. Mark Whitlock (00:01:04): Well, you've helped me a lot. gain more clicks. convert more users.