How B2B Companies Are Using LinkedIn Marketing Ad Campaigns [Interview]
KoMarketing Associates
DECEMBER 6, 2016
The “2016 LinkedIn Ads Benchmark Report” from Bizible found that most B2B software and business service companies (50 percent) consider their LinkedIn marketing strategies to be successful. First, anyone using LinkedIn ads should have a good understanding of their buyer personas. Or has their strategy mainly stayed the same?).
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