2010, Business, Companies and Organization

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2010

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Preparing your Enterprise for AI: Lessons from predicting sales for B2B

Lattice

OCTOBER 5, 2016

But what about the Enterprise, where the last big wave of intelligence was Business Intelligence (BI), and it is still playing out twenty years later? Business Intelligence was the last successful analytics killer-app in the enterprise. to any Enterprise without any knowledge of the specifics of the business.

Marketing AI

Marketing AI Marketing Automation Services B2B Sales Lead Ranking

What the AlphaGo victory means for Marketing and Sales

Lattice

MARCH 15, 2016

For example, a B2B company trying to figure out the characteristics that make a prospect likely to convert into a customer would use supervised learning by showing hundreds of examples of previously converted prospects. How do you know if new-AI is right for your business? Success events vary from organization to organization.

Marketing AI

Marketing AI Case Studies Paid Search Agency Marketing Prospects

B2B Marketing Zone

Lattice

Preparing your Enterprise for AI: Lessons from predicting sales for B2B

What the AlphaGo victory means for Marketing and Sales

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