Chris Koch

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Top B2B marketing posts for 2009 (hint: social media)

Chris Koch

I’m happy to say that traffic to my blog has quadrupled (I’ve gone from a D-list blogger to a C-list, I think) in 2009 thanks to you. I look forward to collaborating even more in 2010. Thank you so much for your comments, links, and tweets this year. Have a happy and safe New Year!

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Six ways that marketing needs to lead the organization in social media

Chris Koch

Shameless plug here: My favorite B2B blogger Paul Dunay is going to talk about how Avaya uses social media for customer support at ITSMA’s Marketing Leadership Forum on May 25-26.) That’s why at ITSMA we’re calling 2010 The Year of Marketing Transformation (sound the bugles!—a