Marketing Craftmanship

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Survival Skills for the Hedge Fund Apocalypse

Marketing Craftmanship

Instead, hedge funds are now paying the price for their own inability or unwillingness, over at least the past three decades, to explain themselves properly. There’s a reason why it’s been viewed more than 26 million times since 2009. Tell them exactly what you’re thinking.

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Glassdoor.com: Social Media Tool or PR Nightmare?

Marketing Craftmanship

The most notorious of these early sites included RateMyEmployer.com (currently on life support), F**kedCompany.com (died in 2007) and JobVent.com, which was acquired by Glassdoor.com in 2009. There’s no need to be victimized. Companies should monitor employee comments on Glassdoor.com, and respond directly and aggressively when appropriate.

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