Remove 2009 Remove Marketo Remove Multi-Channel Remove Multi-Touch Attribution
article thumbnail

Sales Pipeline Radio, Episode 234: Q & A with Jon Miller @jonmiller

Heinz Marketing

People know Jon Miller as the co-founder of Marketo , but his OG status goes beyond that. So from Epiphany, to Marketo, to being the first person I heard anywhere utter, “This is no longer going to be a lead based effort. One of the important innovations is, how do you really bring that brand umbrella in?

article thumbnail

Marketing Automation Trends for 2010

LeadSloth

2009 was the year in which Marketing Automation really took off. Manager, Inbound Marketing, Marketo. Therefore, their lead generation and nurturing programs often focus only on email and web channels. See also her recent blog post Five B2B Marketing Surprises From 2009. Maria Pergolino , Sr.