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A Plain English Guide to Real Time Bidding

Hubspot

Since its inception in 2009, real-time bidding (RTB) has become one of the most popular ways to purchase ad inventory online. Advertisers know this as the cost per mille (CPM) and place their bids based on the value of each impression. I, for one, get intimidated just by reading the word "programmatic.".

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Best Programmatic Advertising Agency: Top 6 Choices for 2022

Single Grain

It is different from the traditional method of buying ads, which involves dealing with a salesperson for the price, placements, and number of impressions. Pricing: They offer custom pricing plans as per your business goals and requirements. Pricing: They offer custom pricing plans as per your business goals and requirements.