2009 Cost per Lead Knowledge Base Storytelling 
SnapApp
APRIL 25, 2018
Currently, the company's funnel has improved 10x; we've reduced the CPL by 50%. Her current title is VP of Product Marketing at Bizible , and she’s been in marketing since 2009. The main challenge here is creating a centralized knowledge base so that every interaction with prospects and customers has context.
SnapApp
APRIL 25, 2018
Currently, the company’s funnel has improved 10x; we’ve reduced the CPL by 50%. Her current title is VP of Product Marketing at Bizible , and she’s been in marketing since 2009. The main challenge here is creating a centralized knowledge base so that every interaction with prospects and customers has context.
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