Customer Experience Matrix

FEBRUARY 4, 2009

My new obsession with Twitter (follow me as @draab) has led to several messages from people who seemed to have trouble choosing between Eloqua and Marketo. I did publish a real review in July 2009.] There are free papers on the Raab Guide site that can help you organize this process and of course I do consult in this area for a living.

Demand Generation 120

Demand Generation Cost Marketing Management Demand 120

LeadSloth

JANUARY 12, 2010

2009 was the year in which Marketing Automation really took off. I have asked many of the vendors, consultants and thought leaders to give their opinion. Kevin Joyce , CMO, Market2Lead. Steve Woods , CTO, Eloqua. See also her recent blog post Five B2B Marketing Surprises From 2009.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Sales Management Automation 100

Online Marketing Institute

JULY 31, 2009

4) “Pure play” lead management – this group is lead by Eloqua , but there are a LOT of firms throwing their hat into this ring including Vtrenz, Hubspot, Manticore, Market2Lead, Marketo, LoopFuse, einsof, iHance, Precience, among many others. Any consultants out there? We can broaden our available market."

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40