Ambal's Amusings

DECEMBER 17, 2009

I have invited our Panel of B2B Marketing Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? Marketo's Modern B2B Marketing. B2B Lead Generation Benchmark Study 2009. Keeping a Closer Eye on Content ROI – CMO Council. Read on to get their insights.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management B2B Thought Leadership 100

The Effective Marketer

FEBRUARY 16, 2011

Note: I used publicly available data and wasn’t able to find Eloqua’s Series A, so I deducted based on valuation of their second round. Also interesting to note that if you break down the fundraising of each of the above vendors into a timeline (like I did below), most of the investment has been made in the past couple years.

Marketing Automation Services 100

Marketing Automation Services Enterprise Management Work Management Marketing Automation 100

LeadSloth

JANUARY 12, 2010

2009 was the year in which Marketing Automation really took off. Christoper Doran , CMO, Manticore Technology. Kevin Joyce , CMO, Market2Lead. Manager, Inbound Marketing, Marketo. Steve Woods , CTO, Eloqua. Christoper Doran, CMO, Manticore Technology ( @cdoran ). Kevin Joyce, CMO, Market2Lead ( @nivenor1 ).

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Sales Management Automation 100