Convince and Convert Blog: Social Media Strategy and Social Media.
Convince & Convert
MAY 13, 2010
Social media creates kinship between companies and customers, and kinship equals purchase intent. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. It’s not viral unless it is. Im Jay Baer.
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