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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Leaving the etiquette alone for now, our focus is how marketers need to approach our targets. Adding a Twitter field to your contact records is only a start. However, for marketers, a social media address is insufficient to manage that channel. link] Ian Greenleigh Great post, Kevin. Have you tried out Flowtown?

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B2B Lead Management Market Heats Up

Online Marketing Institute

In B2B, it’s not about batch-and-blast acquisition as much as it is about using email to continue a conversation. Report: Companies Should Organize For Social Media in a "Hub and Spoke" model European Social Media Marketing? Positioning yourselves as “lead management” does not help differentiate what you REALLY do. Alive and Kicking!