Investment Killed the Internet Star
GreenRope
MAY 26, 2015
How did GreenRope get the startup capital it took? In 2009, I started investing in developing GreenRope because the industry was moving away from simple "batch and blast" email. Email marketing was getting cheaper, so everyone was doing it, and read and click rates were dropping. Who are our investors? Strategery. "Strategery"
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