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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

JULY 31, 2009

The lead management automation market, about which I blogged previously , continues to attract new players at a rapid rate. The main problems targeted are keeping the pipeline full of marketing-qualified leads and automating the process of nurturing demand not yet ready to buy. I’m sure I forgot a few.

Enterprise Management 40
Enterprise Management Work Management DemandBase Marketing Management 40
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Low Cost Systems for Demand Generation

Customer Experience Matrix

FEBRUARY 4, 2009

Active Conversion : I had a chat with president Fred Yee last August although I didn’t publish a detailed review. [I I did publish a real review in July 2009.] Tags: demand generation software marketing automation lead management software selection vendor evaluation crm software.

Demand Generation 120
Demand Generation Cost Marketing Management Demand 120
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