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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

"Outbound" Marketing is the set of traditional direct marketing tactics including using targeted lists for telemarketing, direct mail and email marketing. You don’t wait for a cold call to talk to an annoying sales person. Posted by: Bob McCarthy | August 27, 2008 at 10:32 AM Laura - Thanks for your leadership in this area.