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The 8 Wrong Questions PR Firms Are Asking About Social Media | PR.

Convince & Convert

Send articles on a daily – weekly basis; have sessions that relate to various topics; dig deep into the why and how at the start. When doing this, you build the trust that you are a knowledge base, and clients will begin to view you as a partner: whether its in education, strategy, planning/development or execution.

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30 Women Shaping B2B Tech Marketing

SnapApp

Sonja has been working in the B2B space since 2008, and since then, she’s led content and marketing teams at B2B tech companies including Mattermark, KISSmetrics, DocSend, and Zenefits. Whether it’s content, email, or good ol’ public relations, she strives to delight customers and increase company revenue. Sonja Jacob.

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30 Women Shaping B2B Tech Marketing

SnapApp

Sonja has been working in the B2B space since 2008, and since then, she’s led content and marketing teams at B2B tech companies including Mattermark, KISSmetrics, DocSend, and Zenefits. Whether it’s content, email, or good ol’ public relations, she strives to delight customers and increase company revenue. Sonja Jacob.

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16 marketing automation platforms your organization should consider

Martech

Portland-based Act-On considers itself the only independent and marketing-focused automation vendor in the market. Founded in 2008, Act-on currently employs 200 people across its Portland and Reading, U.K. Tools include a unified inbox called Conversations, knowledge base tools, and customer feedback measures.