Convince & Convert

FEBRUARY 10, 2010

“We want to give SMB a complete tool to allow them to move the needle on the 20% of social media that matters.&# August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. But, the current system is just the beginning. All rights reserved.

Social Media 127

Social Media Email Marketing Social Marketing Paid Search Agency 127

Convince & Convert

FEBRUARY 23, 2010

I’m constantly referring back to Forrester’s POST methodology when planning campaigns. For those who are not familiar with it, Forrester’s POST methodology is People (audience), Objectives, Strategy & Technology (tools & tactics). Technology should only be determined at the last stage of the planning process.

Social Media 117

Social Media Webinar Metrics Media Marketing & Strategy 117

Webbiquity

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? At its current rate, Twitter will process almost 10 billion tweets in 2010. 5% of Americans had heard of Twitter in 2008; that figure rose to 87% last year. Study: Social Media Affects SMB Purchasing Decisions by HubSpot Blog.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

B2B Marketing Zone Posts

DECEMBER 1, 2010

This is up from 16% in 2008. Lead to Revenue Management with Andre Pino of Forrester Research - Modern B2B Marketing , November 10, 2010 I recently had a chance to sit down with Andre Pino, principal analyst for Forrester Research, to discuss lead to revenue management , a solution for overcoming the sales and marketing process gap.

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Webbiquity

SEPTEMBER 8, 2010

Awareness of Twitter has explded; 87% of Americans said they were “familiar with&# Twitter in a poll taken earlier this year, versus just 5% in 2008. Where SMB Spend their Marketing and Advert Money? In 2009, only one-third of SMB marketers viewed Faebook as “very&# or “somewhat&# beneficial. Plus much more.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100