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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. Users can query this widget to find out more about these visitors and decide if they want to purchase full business contact information. In fact, 88% said Web sites were important in helping them decide what to buy.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

According to an ExactTarget survey, Twitter users who follow a brand are more than twice as likely as Facebook users who “like” a brand to say they are more likely to purchase from the brand after becoming a social media follower. 5% of Americans had heard of Twitter in 2008; that figure rose to 87% last year. Yes—sort of.