article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Every single person in a public relations firm should: 1) understand the impact of social media and 2) be able to activate that marketing potential for their clients. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. I don’t believe in a “digital divide.” All rights reserved.

article thumbnail

30 Women Shaping B2B Tech Marketing

SnapApp

Sonja has been working in the B2B space since 2008, and since then, she’s led content and marketing teams at B2B tech companies including Mattermark, KISSmetrics, DocSend, and Zenefits. Attention spans today are less than that of a goldfish and there’s a plethora of messaging competing for our prospects’ limited bandwidth.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

30 Women Shaping B2B Tech Marketing

SnapApp

Sonja has been working in the B2B space since 2008, and since then, she’s led content and marketing teams at B2B tech companies including Mattermark, KISSmetrics, DocSend, and Zenefits. Attention spans today are less than that of a goldfish and there’s a plethora of messaging competing for our prospects’ limited bandwidth.

article thumbnail

Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

Awareness of Twitter has explded; 87% of Americans said they were “familiar with&# Twitter in a poll taken earlier this year, versus just 5% in 2008. In terms of bandwidth use, YouTube takes the single biggest share at 10%, followed by Facebook at 4.5% Although only 7% of Americans maintain an active Twitter account (vs.

article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

The problem is bandwidth. The problem is bandwidth. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Which in theory, we should be using every time we create a new web page for a client (and which, honestly, could be repurposed fairly simply to apply to social media outpost content pieces).