Online Marketing Institute

JULY 31, 2009

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

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APRIL 25, 2018

Sonja has been working in the B2B space since 2008, and since then, she’s led content and marketing teams at B2B tech companies including Mattermark, KISSmetrics, DocSend, and Zenefits. We have to educate—and depending on your company's pricing strategy—often get potential customers all the way into a free trial or using the freemium product.

B2B Marketing 91

B2B Marketing Work Management Enterprise Management Marketing Management 91

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APRIL 25, 2018

Sonja has been working in the B2B space since 2008, and since then, she’s led content and marketing teams at B2B tech companies including Mattermark, KISSmetrics, DocSend, and Zenefits. I think lack of online education and awareness. 30 Women Shaping B2B Tech Marketing. Sonja Jacob. D rift | Content Strategy Team Lead.

B2B Marketing 91

B2B Marketing Work Management Enterprise Management Marketing Management 91