Martech

NOVEMBER 15, 2021

With marketers facing increasing pressure to demonstrate the value of the budget they’re allocated for programs, marketing attribution and predictive analytics solutions are tailor-made for proving how tactics and media channels contribute to the bottom line. Marketing Evolution. Click here to download!

Marketing Attribution 113

Marketing Attribution Marketing Automation Services Enterprise Management Full Circle Insights 113

Convert

APRIL 12, 2022

In a 2007 study to investigate how people weigh factors to make purchasing decisions, participants were shown product images and then the price. Your marketing attribution sucks Tools can’t give you any usable data and your team can’t attribute revenue to specific changes. Your ROI will increase with A/B testing.

Marketing Attribution 52

Marketing Attribution Multivariate analysis Top of Funnel Lead Ranking 52

Convert

APRIL 12, 2022

In a 2007 study to investigate how people weigh factors to make purchasing decisions, participants were shown product images and then the price. Your marketing attribution sucks Tools can’t give you any usable data and your team can’t attribute revenue to specific changes. Your ROI will increase with A/B testing.

Marketing Attribution 52

Marketing Attribution Multivariate analysis Top of Funnel Lead Ranking 52