thinkAnalytics Helps Marketers Optimize Customer Treatments
Customer Experience Matrix
MARCH 29, 2010
Indeed, the briefing slides the company showed me in mid-2009 were nearly identical its slides from 2007. This approach uses an “Intelligent Enterprise Server” to connect company touchpoints and data sources to thinkAnalytics’ data mining, recommendations and business rules engines. But the fundamental approach has not changed.
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