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How Celebrities Market Themselves: Inside Jordin Sparks' Rebranding Campaign

Hubspot

In 2007, she was the youngest contestant to win American Idol at just 17 years old. Then, around 2011, she kind of dropped off the map (musically, that is). This wasn't their first experience rebranding a celebrity. What was clear was that first, she needed to start with the music. Remember her? million copies.

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50 Content Marketing Influencers You Need To Follow

Atomic Reach

In 2003, he founded SEOMoz, in 2011 he co-founded Inbound.org, and in 2014 he came back to the SEOMoz (now known as Moz) to further contribute to its development. He is a regular keynote speaker, owner of a weekly YouTube show known as, Marketing Unboringed, and also hosts one of the UK’s largest digital marketing conferences, ATOMICON.