Webinar: 10 Tips for Improving Your B2B Demand Gen Program with Inbound & Outbound Marketing
Smashmouth Marketing
JANUARY 11, 2010
We've recently started working closely with NetProspex as a list provider to augment the work we do. Once we started working together, the folks there realized that I always have an opinion, especially as it pertains to Demand Gen. Most of my recent discussion has been about Unified Demand Gen(sm) -- the philosophy of blending inbound marketing and outbound marketing to maximize your lead generation activity.
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