Sat.Nov 17, 2007 - Fri.Nov 23, 2007

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PRMeetsMarketing Weekly Articles: November 21, 2007

PR Meets Marketing

Here is this week's of interesting articles. Have a great Thanksgiving. Yum Yum, I can taste them giblets now! =) You can click on the Weekly Articles tag for previous issues or subscribe to the Weekly Articles Feed : The Power of 150. or Not? Mack Collier of Viral Garden brings up a good point of how AdAge is leveraging the Power of 150 list. Have in Common? SMRs for New PR ?

Turkey

PR Meets Marketing

Turkey

PR 2

Marketing Edge

Marketing Edge

time 18:45. the old maxim “you don't argue with the guy who buys ink by the barrel” isn't as accurate as it once was. the combination of blogs, new online publishers like techcrunch and the huffington post and social media sites are

Blogger: Redirecting

Buzz Marketing for Technology

Is pay per click losing momentum? Is growth in the channel waning? In a recent blog post, Steve Rubel wrote “I am calling a top to this market now. There are five reasons why a pay-per-click advertising recession looms

150 Content Marketing Tips

Drive traffic—and leads—with these tips for SEO, social media, content optimization, email marketing, and more.

TechCrunch Boston Event

PR Meets Marketing

TechCrunch Boston   Checked out the TechCrunch Boston event while in town for a family gathering. Was a little bit difficult to find because there was Boylston Place and Boylston Street.  . Thankfully, we found someone who mentioned it was the old Alley Cat Bar, a place that my husband knew. With my husband's help, we found the event and helped another attendee get there too.  . Was a little jetlagged so didn't do a lot of networking.  . Met Dave from mZinga , which launched at the event. Their advantage is experience in services and methodology from the LMS space. Exuberance.    .

IDG Ventures

PR Meets Marketing

IDG Ventures at TechCrunch Boston

PR 2

Mike Arrington

PR Meets Marketing

Mike Arrington at TechCrunch Boston

PR 2

TechTarget Acquires KnowledgeStorm: The Impact on B2B Lead Generation

WebMarketCentral

On November 7, TechTarget announced that it had acquired KnowledgeStorm for $58 million. The acquisition gives TechTarget--which gives them, in addition to their own huge opt-in base and network of portal sites, access to KnowledgeStorm's 800,000 subscribers, web properties and partners sites. Supplier consolidation is rarely good for consumers (in this case, B2B media buyers).

Off Topic: Signs of Canada

WebMarketCentral

Being the day before Thanksgiving, it's likely that few people are thinking about work, but many are thinking about travel. So, here's an off-topic travel post for the holiday weekend. We took a family trip to Canada in August—six days of getting away from cell phones (no coverage), the Internet (no connections) and normal life in general. Also a lot of great hiking. across the bottom.

Smart Marketing: Small Business Marketing: More Rules of Thumb

Smart Marketing

following up my post on small business marketing's rules of thumb, here are three more small business marketing rules of thumb to follow in the year ahead: be satisfied with a response of one - there's a myth that's been widely

Content Marketing 2016: Staffing, Measurement, and Effectiveness

We surveyed 2016's content marketing leaders on their biggest issues, hurdles, and goals.