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B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Deliverables Something produced by a project that is intended to be delivered to a customer. Direct marketing most often takes place at point-of-sale (POS) transactions, in postal mail campaigns, email marketing and telemarketing. Pay per click (PPC) Also called cost per click (CPC), it refers to internet advertising.

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B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Deliverables Something produced by a project that is intended to be delivered to a customer. Direct marketing most often takes place at point-of-sale (POS) transactions, in postal mail campaigns, email marketing and telemarketing. Pay per click (PPC) Also called cost per click (CPC), it refers to internet advertising.