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Numeric Scoring: The Key To Lead Management Success

Online Marketing Institute

JULY 31, 2009

Posted by Laura Ramos at 12:26 PM in B2B Marketing , Lauras Posts , Marketing Measurement | Permalink Digg This | Save to del.icio.us It seems that many marketers believe that automated lead management and lead scoring is something only for large companies with large budgets and plenty of resources.

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