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How to Shorten Turnaround on Inbound Lead Generation

Zoominfo

A strong inbound lead generation funnel is reliant on a compelling, easy-to-understand experience on a company website (duh!). Outbound marketing does push the brand’s message via cold calling, advertising, and email campaigns. Consequently, most companies mix in both inbound and outbound efforts whenever developing GTM plans.

article thumbnail

How to Shorten Turnaround on Inbound Lead Generation

Zoominfo

A strong inbound lead generation funnel is reliant on a compelling, easy-to-understand experience on a company website (duh!). Outbound marketing does push the brand’s message via cold calling , advertising, and email campaigns. Consequently, most companies mix in both inbound and outbound efforts whenever developing GTM plans.