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B2B Pay Per Click Advertising

LeadSloth

To generate demand for your products, it’s not enough to nurture the existing leads in your database. You also need a steady stream of fresh leads coming in. There are many ways to find these new leads: inbound marketing, search advertising, tradeshows, lead programs, etc.

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Video Email Marketing: How to Boost Your Sends with Video

Vidyard

Cut costs: Videos can lower your cost per lead 19%. Video platforms like Vidyard integrate to all the top email marketing tools like Hubspot, Marketo, Act-On, Eloqua, and more. Increase clicks: Video thumbnails can increase clicks 50%. How to Attach Videos to Your Emails. Start embedding video in your emails today.

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Marketing Automation Trends for 2010

LeadSloth

David Raab , Raab Associates & author, Raab Guide to Demand Generation Systems. Steve Woods , CTO, Eloqua. The vast majority of leads generated on a website never have a meaningful conversation with a sales rep. Demand Generation? Manager, Inbound Marketing, Marketo. Matthew Quinlan , VP Field Operations, Loopfuse.

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Video Email Marketing: How to Use Embedded Video to Boost Sends

Vidyard

How to Attach Videos to Your Emails How to Add Video to Email with a Video Platform Video platforms like Vidyard integrate to all the top email marketing tools like HubSpot, Marketo, Act-On, Eloqua, and more. Simply upload your video and you’ll have the option to insert it when you create an email campaign. ” 10.