Leverage Our Platform to Sell Digital Ads That Overperform
For years now, digital publishers have experienced a collective push to
diversify their revenue streams. As online readership becomes more complex, publishers cannot rely on a one-trick monetization method to secure success.
The COVID-19 crisis in 2020 was an even bigger wake-up call for publishers to create a dynamic revenue plan. The timing of the pandemic aligned with the new reality of a
cookie-less world, which has completely reprioritized user experience and what it means to build audience loyalty. This means in 2021, publishers need a solid first-party data strategy and a modern revenue plan that can withstand more months of uncertainty to come.
Let's find the right revenue plan for your site. Here are just a handful of ways our next-generation publishing platform supports multiple monetization methods at once.
Sell Videos
Does your site use YouTube or Facebook videos? Here are some ways you can better monetize them on RebelMouse:
Sell video views
Create posts using their videos, and include headlines and short bodies of text written by your editorial team
Traffic the video posts in the second spot in scroll
Post them to all social channels
Sell them at a $0.10–0.20 CPV (cost per view)
Sell Sponsored Articles
Sponsored articles are easily integrated into our platform. Here's how to maximize their benefit:
Write up a short headline with a clever body that has the right outbound links to drive traffic to the advertiser's offer
Traffic the sponsored posts in the second spot in scroll
Post them on all social channels
Charge a $10–20 CPM (cost per mille, or thousand)
Select 'Exclude from search engines' in the SEO tab of the right sidebar in the Entry Editor:
This will make sure that the sponsored article follows Google's best practices and will not be able to win in search and will not enhance the sponsored brand's search performance.
Many of our clients utilize this type of premium placement for high-value sponsored articles. Here's what it looks like on mobile for Upworthy:
And here's a desktop view from our friends at GZero:
Calculate Premium Inventory
RebelMouse has redefined how to measure a page view. Get the most out of every visitor to your site:
Approximate 2x the number of sessions for inventory
Directory Listings
Directory listings are a great way to build revenue and secure repeat visits to your site. Here's how we elevate listings on RebelMouse:
Accepts credit cards for monthly subscriptions to be listed on your site
Includes a map that displays all paid listings:
Sponsored content
Sponsored events
Job listings
Donations
Obituaries
Includes a profile with rich content
Includes geolocated promotion units to reach customers near you
You set the price per month
A $100-per-month minimum is suggested
Sell High-Impact Display Units
RebelMouse makes it easy to support high-impact display units that can be sold at a premium to brands. These include:
Intricate and custom site-wide takeovers that modify the style of the site.
Creative campaigns that lead to higher CPMs.
These campaigns often have very clear RFPs that include a video unit placed above the navigation, scroll-through units on mobile, and full-page takeovers.
Programmatic Advertising
RebelMouse has several successful programmatic ad partners. However, we are an agnostic company, and can easily work with any number of vendors.
If your site has enough excess ad inventory, run programmatic ads with one of RebelMouse's ad tech partners.
This is a good option for when there's no sales team in place, or when your sales team can't find enough demand for the ad inventory you have available.
RebelMouse proudly partners with
Hashtag Labs for digital ad operations.
Make a New Monetization Plan Today
The RebelMouse platform offers multiple ways to build readership with a user experience that nurtures loyalty while increasing revenue. Our team can help you process the right checklist to ensure that you're generating the revenue your content deserves.
Create a monetization plan built for today's digital environment. Request a proposal today and let's start working together.
Our platform is a complete digital publishing toolbox that's built for modern-day content creators, and includes game-changing features such as our:
Why RebelMouse?
Unprecedented Scale
RebelMouse sites reach more than 120M people a month, with an always-modern solution that combines cutting-edge technology with decades of media savvy. And due to our massive scale, 1 in 3 Americans have visited a website powered by RebelMouse.
120M+ Users
550M+ Pageviews
17+ Avg. Minutes per User
6+ Avg. Pages per User
Today's Top Websites Use RebelMouse
Thanks to the tremendous scale of our network, we are able to analyze a wealth of traffic data that informs our strategies and allows us to be a true strategic partner instead of just a vendor.
What Clients Say
We’re here to help you weigh and understand every tech and strategic decision that affects
your digital presence. Spend less time managing everything yourself, and more time focused on
creating the quality content your users deserve.
I love the control panel. Awesome work. I have to say, what an amazing creative team RebelMouse is. I am so grateful!
Terrence O'Hanlon
Founder and Chairman Reliabilityweb
It’s like we’ve been riding horses to commute all our lives and someone just showed us a Tesla.
Brendan Farley
Vice President, Product Management Strada Education Network
Thanks to RebelMouse, United doesn’t have to sacrifice great content for speed. You can have both!
Ryan Bujeker
Director, Social Media Strategy & Digital Engagement United Airlines
We're in a much better position to make it through the current crisis in part due to RebelMouse and their platform. We've not only saved on overhead costs, we've more easily optimized our traffic with their smart measuring and SEO tools, as well as their social integrations.
Jill Braff
President/Chief Operating Officer Brit + Co
THANK YOU for all the good, fast work you put into making our public rollout such a big success. I know we threw a lot at you very quickly, but you were calm under pressure and pulled it all off perfectly. Very glad to be working with you all.
Tim Grieve
Executive Editor Protocol
So inspired and impressed by these results from RebelMouse. Check them out and ask Andrea Breanna how they got there! Just goes to show that spending millions doesn't necessarily get you to the right destination. It's spending no more than you need on the right technology with the right platform that does! 🌐💙🏎️
Andrey Lipattsev
Partner Development Manager Google
It is not often I jump out of my chair and scream in a positive way, but I just did! This is the happiest I have seen my Managing Editor in 2021! Thank you.
Nick Smith
CEO Investing News Network
Working with RebelMouse is an actual treat. From the CEO down, every single member of the team has partnered with us to meet our needs. Everyone willingly (and with endless patience!) shares their expertise and insights to ensure we optimize search and create a great audience experience. As we have implemented the various search tactics, positive results are almost instantaneous. Training our content creators has been simple. The system is incredibly user friendly. As a co-worker commented, "RebelMouse doesn't just sell you something, they partner with you to deliver exactly what you want." I couldn't agree more!
Emma Schofield
Director of Change Management Investing News Network
We continue to be huge fans of RebelMouse and envision a very long-term relationship with the platform. The service has been impeccable.
Douglas Fischer
Executive Director Environmental Health News
I am a HUGE RebelMouse fan, and basically tell everyone I meet who's looking to overhaul their website to get in touch right away.
Susan Hassler
Editor Emeritus IEEE Spectrum
Every member of the RebelMouse team, but especially our project team, are superstars! Our site launch on the platform met all our expectations and we love the technology. We are positive about the future of our site and look forward to improving our approaches and processes with RebelMouse's guidance!
Terrence O'Hanlon
Founder and Chairman Reliabilityweb
RebelMouse's Layout & Design Tool is one of the most comprehensive and flexible tools I have ever used of any CMS. Their product team is also extremely helpful and constantly supports to make sure your properties are up to date and use the best industry standards, especially in terms of page speed.
Chuck Lapointe
CEO Narcity Media
The best thing about RebelMouse is how much they care about their customers. When working with them, I always get a sense that they go above and beyond for their customers. When working with the RebelMouse team, I very much consider them to be a partner, rather than just a vendor. Upon migrating to their technology, we have seen tremendous improvements in many key areas, particularly technical SEO. They have out-of-the-box functionality that is tremendously helpful to customers. At the same time, their system is flexible enough to allow us to adapt it to any new business needs that we have.
David Nguyen
Senior Director of Digital Marketing Investing News Network
RebelMouse has shepherded us through the modernization phase, and has been keen, practical, and nimble throughout the entire journey. They have helped modernize our website through an infinite scroll setup that allows us more advertising real estate while creating more time on site to capture reader engagement. Plus, the RebelMouse team has helped educate our own team on the various aspects of programmatic advertising and worked to best implement them. Premier Guitar joining forces with RebelMouse in 2020 was one of the best choices we could have made!
Luke Viertel
Digital Strategist Premier Guitar
RebelMouse has stepped up our content management process by providing a user-friendly interface, robust customization options, and seamless collaboration tools. The platform's analytics and reporting capabilities have empowered us to make data-driven decisions, while their exceptional customer support ensures any issues are promptly addressed in a professional, respectful, and friendly way!
RebelMouse employs a unique, diverse, and decentralized team that consists of 70+ digital traffic experts across more than 25 different countries. We have no central office, and we cover every time zone to ensure that we’re able to deliver amazing results and enterprise-grade support around the clock.
Our team is well-versed in all things product, content, traffic, and revenue, and we strategically deploy ourselves to help with each element across all of our clients. We thrive on solving the complex.