WebMarketCentral

How Trade Publications Can Capitalize on Content Marketing and Social Media

WebMarketCentral

What do you think? ** technorati tags: content marketing trade publications Gordon Plutsky trade media Ted Bahr conversation aggregation Twitter YouTube LinkedIn groups thought leadership content SEO industry trade magazines del.icio.us

Insight24 - YouTube for B2B Podcasts and Video?

WebMarketCentral

With content in over 30 business and technology categories, Insight24 has been called " YouTube for B2B podcasts, webcasts etc."

Trending Sources

Six Ways to Produce Online Video on a Budget

WebMarketCentral

According to Compete.com , YouTube had nearly 86 million unique visitors and more than half a billion site visits last month. The basic package ($47/month) provides basic editing capabilities; one-click distribution to 17+ video sites including YouTube, Metacafe, Break, Vimeo, etc.;

Best of 2009 (So Far): Cool Web Tools, Part 1

WebMarketCentral

Mail), social networking sites (Facebook, MySpace), blogging platforms (WordPress, Blogger, TypePad), media sites (Flickr, YouTube) and more. Looking for a slick tool to easily build branded widgets?

CRM 1

Best of 2009 (So Far): Cool Web Tools, Part 2

WebMarketCentral

SlideSix lets you upload PowerPoint, PDF or OpenOffice presentations, mix in videos from YouTube or Vimeo, and share your presentations with groups. Looking for a more powerful way to share presentations online? Consolidate your online profiles and social networking presence?

New Hub Site Focuses on B2B Marketing Intelligence

WebMarketCentral

The home page displays the latest and most popular content, with the ability to drill down into specific topic areas such as social media, email marketing, analytics and YouTube. A new B2B marketing community site , B2B Marketing Zone officially launched today.

Gord Hotchkiss, Neuroplasticity and Kids These Days

WebMarketCentral

In Grandma Via YouTube , he points out while this happens throughout our lives, and is generally called simply "learning," " there are two phases where the brain literally reforms itself in a massive restructuring: right around two years of age and again as teenagers."

The 4 C's of Social Media

WebMarketCentral

Flickr or YouTube ), a wiki, a forum, a Squidoo lens, wherever. Social media is a bit like art—most of us are pretty sure we know what it is, but articulating a common definition can be challenging.

Don't They Know Who You Are? Why Reputation Management is Critical

WebMarketCentral

Upload the video to YouTube and Vimeo so it's easy to share on blogs and other sites. In the old days—like, six or seven years ago—if someone had a bad experience with a company, he or she generally vented about it to a few friends and that was the end of it.

Viral Marketing Campaigns - Keep It Simple

WebMarketCentral

That's why "how to create a viral YouTube video" has had about 17,000 views, while Harry Potter and the mysterious ticking noise has had 54 million.

Book Review: Website Optimization

WebMarketCentral

Use social networking to get high-value links by contributing content and tagging links on sites such as relevant industry blogs, YouTube , Facebook , del.icio.us , Yahoo! Author Andrew King, president of Internet marketing firm Web Site Opimization, LLC has really done it.

Best of 2008: SEO Guidance, Part 1

WebMarketCentral

100 Awesome Webmaster Videos on YouTube by Inside CRM The editors at Inside CRM compile their list of favorite videos about SEO, link building, web design, blogging, usability and other issues, including this bit of geek humor—the SEO song: How Much I s a Top Level Domain SEO Worth?

Can Social Media Save Detroit?

WebMarketCentral

Imagine a production line employee asking a question online and getting a direct response from an auto company executive on Twitter or YouTube—instantly and publicly, with no filtering through layers of management or labor spokespersons.

Twitter Twaddle, Part 1: What Twitter Is and Why It's Cool

WebMarketCentral

sites fall into one of a few increasingly well-defined categories, such as social bookmarking (Digg, del.icio.us, Searchles), social networking (LinkedIn, Facebook) or file sharing (YouTube, Flickr, podOmatic ). Most Web 2.0

The Social Media Email Signature

WebMarketCentral

YouTube, StumbleUpon, Technorati and Second Life: about 20% of Web 2.0 In the old days, email signatures pretty much just mirrored business card information: name, company, title, phone, fax (gotta love that 80's technology still hanging on!) and email address.

Using ALL the Tools of Social Media Optimization

WebMarketCentral

YouTube now draws more than 70 million unique visitors per month. The term "social media" encompasses several different types of sites, and it's important to use all of them properly in order to really be effective at social media optimization (SMO).

What Works Now in B2B Lead Generation, Part 2

WebMarketCentral

YouTube and the Paradox of Video Quality Online video is hot for many reasons: it's engaging, portable, re-usable and increasingly searchable.

Best of 2008 (So Far) - Cool Web Tools, Part 1

WebMarketCentral

SpaceTime A search tool that provides "unlimited space," enabling you to search Google, YouTube, RSS, eBay, Amazon, Yahoo!, Want to know how to post links to dozens of popular social bookmarking sites—in a hurry?

Book Review: Value Acceleration

WebMarketCentral

As noted above, the personal computer wasn't invented in large company; neither was online music distribution (which the record companies were too short-sighted to capitalize on; that took the work of a 19-year-old ), online video sharing ( YouTube ) or a host of other innovations.

High Points on the Social Media Landscape

WebMarketCentral

Site Alexa Rank (March 2009) Compete Traffic (February 2009) Compete 1-Year Traffic Change Google Pagerank Video YouTube 3 69,110,425 +16.9% In "The 4 C's of Social Media," I noted that coming up with a concise definition of social media , like defining "art," is challenging. Describing it through the four C's—content, context, connections and conversation—was one approach. Another is to look at the different types of websites and tools that comprise the social media landscape.

Are Americans Social-Media-Lazy?

WebMarketCentral

In the latest installment of Outside the Inbox, Jared Reitzin of mobileStorm reviews some recent research studies and asks, when it comes to participation in social media (blogging, uploading videos to YouTube, etc.)—are —are Americans lazier than web users in other countries, or just busier? Jared mixes good humor, bad music and questionable statistics with his unique ability to offend about half of the planet's population. Check it out.

Viral Marketing for B2B Lead Generation, Part 2: Viral Promotion

WebMarketCentral

This includes sites like YouTube for video; iTunes for podcasts; and Insight24 for B2B webcasts, video and podcasts. social media, YouTube, Insight24, iTunes, Digg, PRWeb, technology forums del.icio.us social media, YouTube, Insight24, iTunes, Digg, PRWeb, technology forums icerocket tags: viral marketing, viral media, promotion, MarketingSherpa, B2B lead generation, email, blog outreach, PR, Web 2.0,

The Top 5 YouTube Analytics Every Marketer Should Know

Act-On

But did you know that YouTube, which is part of Google, has an incredible analytics offering as well? In fact, YouTube Analytics probably gives users more ways to slice and dice their data than any video platform ever has. Same goes for YouTube videos.

Video ads: Facebook or YouTube?

Vidyard

For the last decade, the social option has lived almost exclusively in the land of YouTube, but since last year, Facebook has officially become a player in the video field. November 2015 marked the first month where more videos were uploaded to Facebook than posts containing links to YouTube.

11 Top Tips For Developing YouTube Influencers

Act-On

YouTube influencer marketing is an often-overlooked, but highly valuable component, of a strong marketing automation strategy. YouTube is just one platform where you can execute your influencer marketing strategy. On YouTube, nobody believes the hype unless they see it for themselves.

YouTube SEO: How to Optimize Videos for YouTube Search

Hubspot

One increasingly important place to do that is on YouTube, which is a video distribution website used by the masses (HubSpot included). What are the steps you need to take to optimize your YouTube channel for search? 7 YouTube Search Optimization Tips.

YouTube Views Don’t Matter – Here Are 5 Metrics That Do

Act-On

“Wow, that YouTube video has got more than a million views already!” The YouTube view count is probably the most well-known statistic in social media. But the real truth is YouTube views don’t matter. Trying to get ranked higher on YouTube by getting more views.

Google integrating G+ Pages and YouTube Channels

Biznology

It’s Google’s hub, from which YouTube, Google Business Pages, Google Mail, and even Google Apps for Business (which looks like it’s rebranding as Google + Business — interesting). The post Google integrating G+ Pages and YouTube Channels appeared first on Biznology.

How to Get Results from YouTube Ads (Hint: It’s Not Advertising)

Act-On

Most YouTube ads do not deliver a measurable ROI for advertisers. Most of these videos are essentially made-for-TV commercials that have been uploaded to YouTube. For the most part they disregard the fact that TV and YouTube are very different platforms.

How To Make the Most of the YouTube Content Marketing Customer Journey

Act-On

We use YouTube in fundamentally different ways when we’re using it for fun than when we’re using it for business. But when we’re in project mode, whether for business (B2B purchases) or personal (B2C purchases), we’re using YouTube in a fundamentally different way.

3 Things You Need to Know to Dominate Video On YouTube, Facebook, and Instagram

Vidyard

Take Facebook and YouTube for example: YouTube is mature and diverse. YouTube is a video-first destination with a focus on maximizing video consumption, whereas Facebook is social first and focuses on ease of sharing. YouTube has a big focus on search, whereas Facebook does not.

4 tips to improve your YouTube channel

Biznology

If you’ve turned to YouTube like many other businesses, you need to know one rule, and it’s one that is tough for many to execute. Publish quality content on a regular basis for success; 300 hours of video are uploaded to YouTube every minute so you need to ensure your video is worth watching.

How to Create a YouTube Channel

Hubspot

If you're reading this article, then I probably don't need to tell you that video content accounts for over 74% of all online traffic , or that over five billion YouTube videos are watched every single day. How to Create a YouTube Channel. Daily Youtube Marketing

YouTube Ads for Beginners: How to Launch & Optimize a YouTube Video Advertising Campaign

Hubspot

Running a series of YouTube ads is one way to make sure more of your target audience finds the video content you've produced. The thing is, advertising on YouTube is very different from running a PPC or paid social campaign. What’s New With YouTube Advertising.

Video Marketing How-To: YouTube vs. Your Website

Vidyard

This week we want to tackle a question that comes up often — whether your video should live on your website, your YouTube channel, or both! First thing’s first is understanding that YouTube, alone, isn’t a video strategy. YouTube should drive traffic to your website.

YouTube Ditches Annotations, Welcomes New Mobile-Friendly Interactivity

Vidyard

May 2nd marks a big day for YouTube. This is a huge shift for YouTube and its network of creators, and signals a move to mobile that has been coming for a long time. YouTube announced the change in a blog post , and was quick to point out their reasoning for this big move.

Is YouTube Replacing the Printed Manual? [CHART]

Modern Marketing

The number is a staggering 110 billion minutes per month, with the top four sites being Google, MSN (Windows Live/Bing), Facebook and YouTube. In April 2010 alone, visitors to YouTube accounted for 53% of world’s internet user population, spending an average of 110 minutes a month.

Infographic: How to Build the Perfect YouTube Channel

Contently

If you’re hoping to snag a young audience, you need to be on YouTube. In 2014, Variety reported that teens prefer YouTube stars to mainstream celebrities and movie stars—and those YouTubers wield a much larger influence. Then get ready to build the perfect YouTube channel.

YouTube Analytics Decoded

EMagine B2B Blog

What many don’t know, or haven’t explored yet, is the robust analytics tool that YouTube offers within its very own interface. YouTube Analytics, like any analytics tool, provides several ways to interpret data. ROI from YouTube is most often indirect. YouTube

4 Marketing Lessons from YouTube Giants

Modern B2B Marketing

Author: Raymond Coppinger Did you catch the video about the crazy guys snowboarding through New York that went viral just hours after it was posted on YouTube? What other marketing lessons have your favorite YouTube stars brought to light?