Move Beyond Concept to Create Content Like a Publisher
Avitage
MARCH 26, 2012
Linked-in and Facebook pages (and now Google Plus) have led to YouTube and Slideshare channels. You have shifted content focus from vendor and product collateral, to customer educational content. You blog, create whitepapers or e-books, conduct webinars and even dabble in videos. Keeping up with demands for content is daunting.
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