Expert insights. Personalized for you.
There are certain words you don’t, can’t, shouldn’t, and mustn’t use within your email subject line if you want to pique people’s interest while avoiding spam blockers. There are so many spam trigger words, someone could write a nice thick book about them. MORE
What Is Marketing Writing? Marketing writing is more than merely cranking out blog posts and website copy. Let’s take a look at some of the strategies good marketing writers employ to create writing that persuades audiences to act. Ten Rules for Marketing Writing. MORE
When you’re creating B2B marketing content, do you spend hours revising your own (or someone else’s) writing to get it just right? Typically, I would have to cover a story and then write it within a few hours. I also spent more than two decades teaching writing to college students. MORE
Do you do all your own blog writing? If you’re a lawyer, financial adviser, doctor or consultant, should you write your own blog ? They expect to read what you write to get familiar with you before they call or consider hiring you. This means you will need one or two hours each time you write a fresh post. How can you ensure you’ve got the time for blog writing so that you build up quality readership? MORE
But let’s face it: A rare marketer or SEO specialist bothers about what lexical items other than keywords to write in content so users would read, not scan it. Words. Why not consider them when writing and make your marketing content even more effective and convertible? MORE
The client needed a post that day, and I needed to write and edit what she’d given me quickly. But a little caffeine and dopamine in the brain can fool you into thinking your writing’s great – and never mind it’s missing the point. The lesson to learn when working with clients is to not get too attached to your words and listen to feedback. “I The goal, after all, is to produce the best writing possible. It must have been the coffee. MORE
As a rule of thumb, according to MailChimp , subject lines should be no longer than 9 words and 60 characters. When writing emails, we need to make sure we don’t overdo it. Happy writing! By Michelle Voznyuk , Senior Marketing Consultant at Heinz Marketing. MORE
But how authentic is your blog writing? And, how do you write authentically, anyway? The problem is that when you try to write authentically, it’s difficult to know what exactly to do. What makes blog writing sound real, sound authentic? In the past, we’ve discussed this word which I think gets bandied around too liberally without adequate definition: authenticity. What about you, what makes someone’s writing seem authentic? MORE
Why Content Writing? And while video, graphics, and even audio (such as a podcast) qualify as content, we’re specifically looking at content writing in this guide. Types of Content Writing. Content writing takes on any number of shapes and forms. Content Writing Prep Work. MORE
What is conversational writing? It is a way of writing that imitates everyday speech. Writing conversationally is not just about relaying facts. Let's look at some conversational writing tips that will help you to succeed. you might write, "I've seen how companies.". MORE
The secret to making your writing sing is word economy. William Struck in The Elements of Style so eloquently states: “Vigorous writing is concise. So simple, and yet examining your writing to ensure every word does major lifting takes a tremendous amount of work and willpower. MORE
That blog post isn't going to write itself. Even the best writers get blocked now and then, but that's where a handy blog post template for Word comes in. Hey you.Get off Facebook. Stop playing Solitaire. MORE
After a few more anthropology and psych classes, I realized all of academia was in a giant contest to see who could write the most confusing sentence possible. If we use long, dependent clauses, big words, and generally confuse the hell out of everyone, people will think that we’re smart. Why you should write at an elementary school level. Clippy was obsessed with it, which turned Microsoft Word into a game of getting the highest reading level possible. MORE
But writing a compelling listing can be easier than you think. We’re here with eight tips for you to write a real estate listing description that sells. If the house is barely 900 square feet, writing that the space is “sprawling” is dishonest. Avoid red flag words. MORE
“Good words are worth much, and cost little.” It considers everything from your site structure to the words you use in your copy. This guide focuses on how you can use power words to boost SEO. It’s the only SEO power word list you’ll ever need. MORE
Does your blog writing lack inspiration? Is it hard to get really fired up when starting to write a post? Lack of inspiration comes from not being sure you’re doing it right, or doing it well, and lack of confidence that it will be worth it… in other words, fear and doubt. Here are two ways you can side-step fear and doubt, and write frequent, consistent quality posts and develop a blogging habit that will grow your abilities over time. Nobody starts out writing well. MORE
BEFORE You Write a Word" src="[link] width="300" height="300" title="7 Content Marketing Questions to Ask BEFORE You Write a Word" /> Here are some key marketing questions to ask and answer before you write a single word of content, if you want to get good content marketing results. When you outsource writing for your blog , newsletter, video or any type of content marketing, be very clear about your content marketing goals. MORE
Content writing rocks, too. However, only a few clients understand that content marketing doesn’t equal content writing. The word “content” confuses them and makes them consider every content marketer a […]. The post 1,097 Words to Change Your Mind About Content Writing appeared first on Marketing Insider Group. Content Marketing Content content writer content writing writersContent marketing rocks today. MORE
The upshot of all this is that content marketing success relies on great writing. Here are two dozen tools to assist with everything from improving grammar and avoiding cliches to writing better headlines and more readable text. Create words clouds from any text source. These clouds show the relative prominence of words that appear more frequently in the source text. Sample review: “Create beautiful word clouds in just a few clicks.” — BuzzBlogger. MORE
Write shorter content. Here’s how and why you should write shorter content. Write Shorter Content to Develop Relationships. Write Shorter Content to Build Trust. Write Shorter Content to Be Strategic. Write shorter content. How long should your content be? MORE
Scripts create a setup for a quality conversation without stumbling on words or being pressured to put on a show. Tips for Writing Cold Calling Scripts. Keep all of this in mind while writing. Sales professionals are always on the lookout for ways to step up their game. MORE
If you’re wondering how to create content that gets both views and dollars, read on to find out what you can do today to get more conversions from your writing. In other words, you can’t just expect them to purchase without going through the earlier stages first. MORE
Along the way, I have learned a few secrets of successful writing. A lot of people get into writing because they need a creative outlet. While a few people do get lucky in this way, the vast majority of people who write what they want and hope for the best never get published, outside of personal blogs that rarely get read. If you do that, you will write stuff that people will want to read, and you will have a much better chance of success. MORE
Read on for our ready-to-use guide on how to write a blog article introduction like a pro. 8 proven ways to write a blog introduction like a pro. They won’t wait around until you get to the point 1,000 words later. Write the blog introduction last. MORE
What if you could access the top 10 popular words that you can use in the subject line to get high open rates ? So these words highlight how they can be better, get better things. These words use the power of scarcity principle in marketing to get a response. MORE
If your brand is earning tons of web traffic but seems lean on conversions, you might need more action words in your content marketing. Action words turn consumers from simple readers of your content into engaged potential customers. What to consider when choosing action words. MORE
That blog post isn't going to write itself. Even the best writers get blocked now and then, but that's where a handy blog post template for Word comes in. Hey you.Get off Facebook. Stop playing Solitaire. MORE
Words can convey so much. Overused and incorrectly used words frustrate and irritate your audience. Here’s how to identify and fix your word problems. Or they can convey nothing. They can persuade. Or they can repel. MORE
What can you learn about blog writing and content marketing from the theater? Blog writing is similar. You must capture your readers’ attention with words. With blog writing and content marketing, you need to spell things out. Dress up your words. In other words, they aren’t necessarily paying attention. Because words are nothing but letters, you have to make them come alive with metaphor , story and informal phrases and questions. MORE
What can you learn about blog writing and content marketing from the theater? Blog writing is similar. You must capture your readers’ attention with words. With blog writing and content marketing, you need to spell things out. Dress up your words. In other words, they aren’t necessarily paying attention. Because words are nothing but letters, you have to make them come alive. Dress up your words with: metaphors. MORE
Words and Numbers Matter" src="[link] width="202" height="184" title="Better Content Marketing: Words and Numbers Matter" /> As a psychologist, I’m fascinated by how our brains work. When writing online content , I try to apply neuroscience to understanding why some copy outperforms others. When writing for business, i.e. content marketing , you want to get the words right, so that your web pages, blogs and e-newsletters get results for your business. MORE
Opinion MORE
” Grant’s words reminded me of the time I discovered, to my horror, that I write at an 8th grade reading level. Turns out the most popular authors tend to write at a lower reading level than the typical person in her or his field. I came to the conclusion that this kind of writing is popular because, as my favorite journalism school professor put it, “Great writing speeds you along.” It added another dimension to my theory about good writing. MORE
You need to write content that is helpful and relevant to your audience. For example, the use of marketing automation and trigger words can help to improve the impact of your content. How To Use Trigger Words. Free – Free is an incredibly effective trigger word. MORE
Any marketer knows that writing informative and engaging content is the first step to making content share-worthy. Here are three tips to remember about share-worthy content: Write for your buyer-. Don’t write for your product team, don’t write to impress investors, write to help your buyers solve their problems. Avoid buzz words and write simply. Understand your buyer, their unique pain points and write for them. Shout it out loud. MORE
If you’re going to make the effort to create excellent content, you need to write for SEO purposes to make sure people can find your content through search engines. Writing for SEO doesn’t mean complicated technical maneuvering, but it does involve a little forethought and research. MORE
Even though we read them, speak them and hear them almost non-stop, words are often an underrated component of a small business marketing plan. When used strategically, the right marketing power words cause people to take action. But use the wrong words and what happens? MORE
Chris had to put writing and music (and almost everything else, really) on pause, just to survive the electrical engineering major – a subject known to be incredibly taxing even for those who love it. The answer: writing. It all starts with the words.”. MORE
Judith Briles is an author’s best friend, especially when it comes to book writing. In Snappy Sassy Salty: Wise Words for Authors and Writers , you will find all that and more. Coffee along with the right words creates the perfect buzz! As a blogger, I know that the right combination of words engages readers. and your words onto the screen. Every little blurb is loaded with motivational juice to get writers writing. MORE
The research is clear: A blog post should be more than 1,000 words. Some posts can get their message across in 300 words. That’s why the most successful blog posts are 1,000 words or more, with an optimum length of 1,600 words per blog post. The same goes for words. MORE
Online referrals are just like traditional word-of-mouth referrals, only better. Ask your happy, engaged clients to write a review for you on popular review websites like Yelp or Angie’s List if they are pleased with their experience. MORE
SendX
FEBRUARY 22, 2021
What if you could access the top 10 popular words that you can use in the subject line to get high open rates ? So these words highlight how they can be better, get better things. These words use the power of scarcity principle in marketing to get a response.
Content Marketing Institute
MAY 25, 2020
Words can convey so much. Overused and incorrectly used words frustrate and irritate your audience. Here’s how to identify and fix your word problems. Or they can convey nothing. They can persuade. Or they can repel.
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Marketing Insider Group
SEPTEMBER 28, 2021
If your brand is earning tons of web traffic but seems lean on conversions, you might need more action words in your content marketing. Action words turn consumers from simple readers of your content into engaged potential customers. What to consider when choosing action words.
seo.co
DECEMBER 6, 2021
“Good words are worth much, and cost little.” It considers everything from your site structure to the words you use in your copy. This guide focuses on how you can use power words to boost SEO. It’s the only SEO power word list you’ll ever need.
Writing on the Web
MAY 15, 2013
BEFORE You Write a Word" src="[link] width="300" height="300" title="7 Content Marketing Questions to Ask BEFORE You Write a Word" /> Here are some key marketing questions to ask and answer before you write a single word of content, if you want to get good content marketing results. When you outsource writing for your blog , newsletter, video or any type of content marketing, be very clear about your content marketing goals.
Scoop.it
AUGUST 31, 2021
But let’s face it: A rare marketer or SEO specialist bothers about what lexical items other than keywords to write in content so users would read, not scan it. Words. Why not consider them when writing and make your marketing content even more effective and convertible?
Writing on the Web
AUGUST 16, 2010
What can you learn about blog writing and content marketing from the theater? Blog writing is similar. You must capture your readers’ attention with words. With blog writing and content marketing, you need to spell things out. Dress up your words. In other words, they aren’t necessarily paying attention. Because words are nothing but letters, you have to make them come alive with metaphor , story and informal phrases and questions.
Zoominfo
FEBRUARY 11, 2021
There are certain words you don’t, can’t, shouldn’t, and mustn’t use within your email subject line if you want to pique people’s interest while avoiding spam blockers. There are so many spam trigger words, someone could write a nice thick book about them.
Contently
JANUARY 19, 2018
” Grant’s words reminded me of the time I discovered, to my horror, that I write at an 8th grade reading level. Turns out the most popular authors tend to write at a lower reading level than the typical person in her or his field. I came to the conclusion that this kind of writing is popular because, as my favorite journalism school professor put it, “Great writing speeds you along.” It added another dimension to my theory about good writing.
Webbiquity
JUNE 14, 2016
The upshot of all this is that content marketing success relies on great writing. Here are two dozen tools to assist with everything from improving grammar and avoiding cliches to writing better headlines and more readable text. Create words clouds from any text source. These clouds show the relative prominence of words that appear more frequently in the source text. Sample review: “Create beautiful word clouds in just a few clicks.” — BuzzBlogger.
Marketing Insider Group
MARCH 3, 2016
Content writing rocks, too. However, only a few clients understand that content marketing doesn’t equal content writing. The word “content” confuses them and makes them consider every content marketer a […]. The post 1,097 Words to Change Your Mind About Content Writing appeared first on Marketing Insider Group. Content Marketing Content content writer content writing writersContent marketing rocks today.
|
Outbound Engine
MARCH 20, 2020
Even though we read them, speak them and hear them almost non-stop, words are often an underrated component of a small business marketing plan. When used strategically, the right marketing power words cause people to take action. But use the wrong words and what happens?
DivvyHQ
DECEMBER 13, 2019
That blog post isn't going to write itself. Even the best writers get blocked now and then, but that's where a handy blog post template for Word comes in. Hey you.Get off Facebook. Stop playing Solitaire.
Outbound Engine
MAY 19, 2021
But writing a compelling listing can be easier than you think. We’re here with eight tips for you to write a real estate listing description that sells. If the house is barely 900 square feet, writing that the space is “sprawling” is dishonest. Avoid red flag words.
Content4Demand
JANUARY 6, 2022
Write shorter content. Here’s how and why you should write shorter content. Write Shorter Content to Develop Relationships. Write Shorter Content to Build Trust. Write Shorter Content to Be Strategic. Write shorter content. How long should your content be?
Marketing Insider Group
NOVEMBER 30, 2021
Read on for our ready-to-use guide on how to write a blog article introduction like a pro. 8 proven ways to write a blog introduction like a pro. They won’t wait around until you get to the point 1,000 words later. Write the blog introduction last.
Writing on the Web
FEBRUARY 26, 2015
Does your blog writing lack inspiration? Is it hard to get really fired up when starting to write a post? Lack of inspiration comes from not being sure you’re doing it right, or doing it well, and lack of confidence that it will be worth it… in other words, fear and doubt. Here are two ways you can side-step fear and doubt, and write frequent, consistent quality posts and develop a blogging habit that will grow your abilities over time. Nobody starts out writing well.
ANNUITAS
JANUARY 22, 2015
Any marketer knows that writing informative and engaging content is the first step to making content share-worthy. Here are three tips to remember about share-worthy content: Write for your buyer-. Don’t write for your product team, don’t write to impress investors, write to help your buyers solve their problems. Avoid buzz words and write simply. Understand your buyer, their unique pain points and write for them. Shout it out loud.
DivvyHQ
DECEMBER 13, 2019
That blog post isn't going to write itself. Even the best writers get blocked now and then, but that's where a handy blog post template for Word comes in. Hey you.Get off Facebook. Stop playing Solitaire.
Marketing Insider Group
MAY 12, 2020
The research is clear: A blog post should be more than 1,000 words. Some posts can get their message across in 300 words. That’s why the most successful blog posts are 1,000 words or more, with an optimum length of 1,600 words per blog post. The same goes for words.
Writing on the Web
FEBRUARY 8, 2012
What can you learn about blog writing and content marketing from the theater? Blog writing is similar. You must capture your readers’ attention with words. With blog writing and content marketing, you need to spell things out. Dress up your words. In other words, they aren’t necessarily paying attention. Because words are nothing but letters, you have to make them come alive. Dress up your words with: metaphors.
Writing on the Web
FEBRUARY 27, 2013
Words and Numbers Matter" src="[link] width="202" height="184" title="Better Content Marketing: Words and Numbers Matter" /> As a psychologist, I’m fascinated by how our brains work. When writing online content , I try to apply neuroscience to understanding why some copy outperforms others. When writing for business, i.e. content marketing , you want to get the words right, so that your web pages, blogs and e-newsletters get results for your business.
Brandwatch CX
JUNE 20, 2019
Opinion
Content4Demand
APRIL 30, 2021
When you’re creating B2B marketing content, do you spend hours revising your own (or someone else’s) writing to get it just right? Typically, I would have to cover a story and then write it within a few hours. I also spent more than two decades teaching writing to college students.
Writing on the Web
JULY 31, 2013
Do you do all your own blog writing? If you’re a lawyer, financial adviser, doctor or consultant, should you write your own blog ? They expect to read what you write to get familiar with you before they call or consider hiring you. This means you will need one or two hours each time you write a fresh post. How can you ensure you’ve got the time for blog writing so that you build up quality readership?
Scoop.it
DECEMBER 2, 2021
If you’re wondering how to create content that gets both views and dollars, read on to find out what you can do today to get more conversions from your writing. In other words, you can’t just expect them to purchase without going through the earlier stages first.
B2B PR Sense
MARCH 8, 2020
What is conversational writing? It is a way of writing that imitates everyday speech. Writing conversationally is not just about relaying facts. Let's look at some conversational writing tips that will help you to succeed. you might write, "I've seen how companies.".
ConvertKit
AUGUST 3, 2020
Chris had to put writing and music (and almost everything else, really) on pause, just to survive the electrical engineering major – a subject known to be incredibly taxing even for those who love it. The answer: writing. It all starts with the words.”.
Stevens & Tate
MAY 20, 2020
You need to write content that is helpful and relevant to your audience. For example, the use of marketing automation and trigger words can help to improve the impact of your content. How To Use Trigger Words. Free – Free is an incredibly effective trigger word.
Writing on the Web
MAY 10, 2015
But how authentic is your blog writing? And, how do you write authentically, anyway? The problem is that when you try to write authentically, it’s difficult to know what exactly to do. What makes blog writing sound real, sound authentic? In the past, we’ve discussed this word which I think gets bandied around too liberally without adequate definition: authenticity. What about you, what makes someone’s writing seem authentic?
Biznology
AUGUST 17, 2017
Along the way, I have learned a few secrets of successful writing. A lot of people get into writing because they need a creative outlet. While a few people do get lucky in this way, the vast majority of people who write what they want and hope for the best never get published, outside of personal blogs that rarely get read. If you do that, you will write stuff that people will want to read, and you will have a much better chance of success.
Heinz Marketing
OCTOBER 26, 2021
As a rule of thumb, according to MailChimp , subject lines should be no longer than 9 words and 60 characters. When writing emails, we need to make sure we don’t overdo it. Happy writing! By Michelle Voznyuk , Senior Marketing Consultant at Heinz Marketing.
Outbound Engine
SEPTEMBER 6, 2020
Online referrals are just like traditional word-of-mouth referrals, only better. Ask your happy, engaged clients to write a review for you on popular review websites like Yelp or Angie’s List if they are pleased with their experience.
ClearVoice
JUNE 15, 2021
What Is Marketing Writing? Marketing writing is more than merely cranking out blog posts and website copy. Let’s take a look at some of the strategies good marketing writers employ to create writing that persuades audiences to act. Ten Rules for Marketing Writing.
seo.co
FEBRUARY 21, 2021
If you’re going to make the effort to create excellent content, you need to write for SEO purposes to make sure people can find your content through search engines. Writing for SEO doesn’t mean complicated technical maneuvering, but it does involve a little forethought and research.
Zoominfo
JULY 29, 2020
Scripts create a setup for a quality conversation without stumbling on words or being pressured to put on a show. Tips for Writing Cold Calling Scripts. Keep all of this in mind while writing. Sales professionals are always on the lookout for ways to step up their game.
Contently
MARCH 24, 2020
After a few more anthropology and psych classes, I realized all of academia was in a giant contest to see who could write the most confusing sentence possible. If we use long, dependent clauses, big words, and generally confuse the hell out of everyone, people will think that we’re smart. Why you should write at an elementary school level. Clippy was obsessed with it, which turned Microsoft Word into a game of getting the highest reading level possible.
Writing on the Web
JULY 22, 2014
Judith Briles is an author’s best friend, especially when it comes to book writing. In Snappy Sassy Salty: Wise Words for Authors and Writers , you will find all that and more. Coffee along with the right words creates the perfect buzz! As a blogger, I know that the right combination of words engages readers. and your words onto the screen. Every little blurb is loaded with motivational juice to get writers writing.
seo.co
FEBRUARY 11, 2021
Why Content Writing? And while video, graphics, and even audio (such as a podcast) qualify as content, we’re specifically looking at content writing in this guide. Types of Content Writing. Content writing takes on any number of shapes and forms. Content Writing Prep Work.
Writing on the Web
APRIL 4, 2014
The client needed a post that day, and I needed to write and edit what she’d given me quickly. But a little caffeine and dopamine in the brain can fool you into thinking your writing’s great – and never mind it’s missing the point. The lesson to learn when working with clients is to not get too attached to your words and listen to feedback. “I The goal, after all, is to produce the best writing possible. It must have been the coffee.
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