Wikipedia Related Topics 
Tony Zambito
JANUARY 23, 2012
Image via Wikipedia. Recently, I embarked on a series of articles related to buyer trends and how they are changing conventional business thinking as we know it. These series of articles, referenced as Buyerology Trends, highlighted 7 areas of where buyer trends are challenging conventional thinking.
Tony Zambito
FEBRUARY 7, 2012
Image via Wikipedia. Image via Wikipedia. In my most recent article, Boost Demand Generation Using Target Ready Buyer Models , a comment was posted by the ever thoughtful Eric Wittlake, author of the blog B2B Digital Marketing and a member of the team at the Integrated B2B Marketing Agency – Babcock and Jenkins.
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Tony Zambito
APRIL 19, 2010
Image via Wikipedia. When you travel to a foreign country where you are not familiar with the culture or the language, it can be exciting yet very trying. The first few hours are like being in a giant maze and you wonder how you will ever get to find your way around and be able to communicate with the locals.
Tony Zambito
SEPTEMBER 1, 2011
Image via Wikipedia. One particular trend I have noticed this year, in participant observations with B2B buyers, is the movement towards what I would label Intelligent Engagement. I referenced this in my previous article whereby I questioned the phrase Reach and Engage in contrast to Listen and Engage.
Tony Zambito
APRIL 26, 2010
Image via Wikipedia. When MS Excel came into existence many years ago, it was a significant leap in computing power. The uses for MS Excel have grown far beyond the basic computations it was designed for. Graphs, tables, charts, matrixes and the likes are all very common to what people can now do with MS Excel.
Tony Zambito
APRIL 28, 2010
Image via Wikipedia. When the compass was invented by the Chinese during the Qin dynasty (221-206 B.C), it radically changed civilizations and ushered in many years later the Age of Exploration in the 15th century.
Tony Zambito
APRIL 5, 2010
Image via Wikipedia. Some companies just get it. UPS does. You see, it can be amazingly simple and yet it is the blinding obvious. Gaining insight into how customers and buyers think gives you the ability to tone down the brightness and see what is on their minds. What is it?
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