The Point
NOVEMBER 9, 2010
In this case, an invitation to download a recorded Webcast, Adobe combines a clean email design with clear, concise selling copy that gets to the point quickly and with a minimum of fuss. I don’t really know this is a Webcast until I read the body copy, and even then it’s not entirely clear what I’m being asked to do.
Leadspace
AUGUST 15, 2019
Business White Papers and Customer Case Studies. Business white papers and customer case studies provide substantial data to back up your claim and they are excellent ways of generating leads. No, you don’t need to have a professional video done to benefit from websites like DailyMotion and YouTube.
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KoMarketing Associates
MAY 1, 2013
Webinars/webcasts (88%). While they consider videos, social media, and articles on other websites less effective than their B2B peers do, software marketers consider white papers, research reports, ebooks, and microsites to be more effective than their B2B peers. YouTube (69% vs. 61%). How Are They Doing It? Videos (87%).
Sales Engine
JANUARY 25, 2016
Maybe you’ve produced a white paper or two and generated some good leads, sustaining marketing success in this world requires reimagining how to play the game. That may mean a blog, a magazine, a podcast series, or a YouTube channel, etc. As most of you have learned, creating content isn’t cheap or easy.
Webbiquity
JUNE 16, 2015
– White papers and research reports (59%). More than 70% of B2B marketers use the “big four” social media sites (LinkedIn, Twitter, Facebook and YouTube) to distribute content. There are 100 hours of video uploaded to YouTube every minute. ( . – Videos (63%). – Webinars (63%). TopRank ).
ViewPoint
OCTOBER 2, 2012
Each interview is only about 25 – 30 minutes and all are available on our blog and YouTube channel. He notes that when they survey sellers on a hundred things marketing produces—like a data sheet, a webcast, a white paper, an event, etc.—sellers Below are some highlights (a couple of minutes each).
Content Standard
DECEMBER 9, 2014
Big players like Facebook , with its new autoplay addition, and Condé Nast , which recently hired YouTube stars for its own original video push, are also pulling out all the stops and taking advantage of the growth and effectiveness of video.
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