INDUSTRY INSIGHTS YOUR PEERS ARE READING
The post 6 Reasons Your Marketing Video Isn’t Going Viral appeared first on Marketing Insider Group. It’s not a marketing secret or even a trend. Video marketing has become a sizable slice of the digital marketing pie. B2B, B2C, enterprise level, start-up, mom and pop shop – video does not discriminate. It works for everyone. When more than half of internet users watch videos online – every day – visual media naturally becomes […]. MORE
Many companies report increased sales and name recognition after their videos have “gone viral.” Implementing a successful viral marketing campaign can be your key to jump-starting a new level of success for your company. Viral marketing is great. But “viral” is a fickle quality. MORE
Every marketer dreams of launching a viral marketing campaign. After all, a single viral post can cause your Twitter follows to increase exponentially, your website traffic to surge, and your business to finally gain the brand recognition it deserves. MORE
The Elusive Art of Going Viral on Twitter. A fun read on some tips for going viral on twitter. The post B2B Reads: “C” players, Conversation Intelligence, and Going Viral on Twitter appeared first on Heinz Marketing. B2B Reads Sales ABM automation c players conversation intelligence Customer Relationships Podcasts Prospects social media images to-do list Twitter viral MORE
The post Elements Of A Viral Marketing Campaign appeared first on Marketing Insider Group. There has never been more technological freedom and a demand for good ideas for advertisers than in this point of the Internet Age. MORE
We’ve all been there: we spend significant time and resources to craft what we (or our marketing agency) thinks will “go viral” The “Publish” button is pressed, it’s live and then……crickets chirping. MORE
Looking for a recipe to get your new video to go viral? In a recent Harvard Business Review article “ The New Science of Viral Ads” , assistant professor Thales Teixeira from HBS outlines the ingredients you will need: 1. The Science Behind Viral Videos. MORE
Here are some tips every content marketer can learn from to support viral content: 1. If their friends who haven’t heard of you share, you have a way better shot t viral gold. Where do you find inspiration for creating viral headlines and social content? MORE
Viral marketing is on any marketer’s agenda. With smaller budgets and a potential to reach millions online, get shared for free and recommended to others, viral ads are – for good reasons – worth striving for. MORE
Content Just a Book B2B content Contagious content marketing Content Tips Jonah Berger Just a Book 2019 storytelling Viral Marketing MORE
These videos prove that it doesn't matter if your company is B2B or B2C; anyone can create a video that goes viral. What other viral marketing videos have you enjoyed? 93 million. This number is the combined total of views for the 10 videos listed in the post below. MORE
Unfortunately, hoping to go viral is not a video strategy. When you’re planning your video strategy, avoid the temptation to rely on the false promise of viral success. The post Going Viral Is Not a Video Strategy appeared first on Contently. MORE
Yes, he’s “The Most Interesting Man in the World”— a fictional character that drinks Dos Equis beer and stars in the company’s viral commercials. Similarly, there is no guaranteed way to ensure your content goes viral, but there are certain steps you can take to give your marketing campaign the best chance at success. Many marketers hope for a campaign to go viral — meaning it's recognized, widely-accepted, and influential. Think about your favorite viral marketing campaign. MORE
There’s one thing we have seen over the last few years, and it is that compelling content will “go viral.” Make your blog post a list; this significantly increases your chances of going viral. The post 6 ways to create content that will go viral appeared first on Biznology. MORE
While going “viral” is almost always a happy accident, there are a few lessons advisors can learn about their own social media usage and presence from Aubrey’s experience. Discover what social media tricks she used to increase the engagement and achieve that sought-after viral status! The post What Advisors Can Learn from this “Viral” Facebook Post appeared first on FMG Suite. General Marketing Social Media Video viral MORE
Considering that two of the most recent internet sensations involved a pair of white sneakers and a Wookie mask, it’s easy to write off viral content as pure luck. Some marketers might argue that no one can predict content’s viral potential. Media Social viral MORE
There are a lot of resources online that can help you move from newsjacking – “stealing” potentially viral news items before they become viral – to creating potentially viral news yourself. Value of Virality through PPC. Guest post by Jack Dawson. MORE
The post What Marketers Can Learn from 2018’s Top Movies, Shows, Viral Videos and Songs appeared first on Marketing Insider Group. Blockbuster movie and TV producers and songwriters know what grabs their audiences by the heartstrings. So do great marketers. MORE
Since the rise of social media, the concept of ‘going viral’ has captured the imaginations of digital marketers across the globe. Over the past decade, advertisers have developed theories of ‘viral’ marketing, that, to quote Time Magazine , “assumes that a great idea is self-distributing, and word of mouth can take a little thing and turn it into a phenomenon.”. What Do We Mean By ‘Going Viral’? Why ‘Going Viral’ Is Harder Than You Think. How ‘Viral Media’ Spreads. MORE
It's awesome when your content takes off and starts to go "viral." your post is going viral and by how much it is over-performing. This is the best time to spend a little money on a viral hit. Join RebelMouse for more viral moments. Happy viral moments, Rebels! MORE
When explaining the concept of viral marketing solutions to a friend, I struggled for a moment attempting to find a better example than the popularity of advertisements both seen and produced yearly for the Super Bowl. MORE
Does viral work for B2B marketing? We asked B2B Marketing experts: What are the components of a "good" viral B2B Marketing Campaign? Every B2B marketer wants their content to be so widely acclaimed that it goes “viral.” Does viral work for B2B marketing? MORE
Somebody publishes a post on LinkedIn, and nearly overnight it goes viral, soliciting massive amounts of traffic, shares, and comments — and, consequently, a sharp spike in both leads and sales. Do you want to boost the odds of your post going viral? We’ve all heard the story. MORE
In this article, we look at three viral marketing campaign examples and what they imply for marketers. Viral Mobile Marketing Campaign Examples and What You Can Learn From Them. MORE
This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Storytelling Gone Wild: The Key to Creating Viral Content. We discussed how to make your storytelling more viral by connecting with emotion. MORE
The post How to Create Infographics That Go Viral & Drive Traffic via @jasonhennessey appeared first on Search Engine Journal. Create infographics that stand out from the rest and drive traffic to your website by following these 10 tips. Content Marketing MORE
Creating viral content is very difficult because there are so many variables that can determine the success of a viral campaign. The post Viral Content Reverse Engineering Strategy appeared first on Marketing Insider Group. MORE
The viral marketing epidemic is over. Tags: Beyond Communications Interactive socialmedia viral marketing A decade or so ago, when email had reached critical global mass, we all realised that certain attachments had the power to propagate themselves. MORE
Viral Marketing, or the spread of ideas (also called Word of Mouth Marketing) is usually thought of as a good thing. But sometimes the “viral” element more closely resembles the bad kind, the on that kicks you in the teeth and puts you out in bed for a week. A Viral Marketing Lesson. MORE
At their core, viral videos are sticky ideas in action. Below, we’ve analyzed five marketing videos that follow most of these principles and succeeded in capturing viral attention. Following Made to Stick’s Model Could Lead to Your Viral Success. MORE
Every marketer dreams of launching a viral marketing campaign. After all, a single viral post can cause your Twitter follows to increase exponentially, your website traffic to surge, and your business to finally gain the brand recognition it deserves. MORE
PACIFIC used Crimson Hexagon to analyze the social media response to 19 of the most memorable viral marketing moments in recent history. Marketing Mike Baker going viral marketing viral viral marketing viral moments MORE
Here are a few thoughts to keep in mind: Redefine Viral. In fact that’s true whether you want to be viral or not. It may be the case that the viral marketing ideas you’ve seen were each created in one moment of brilliant inspiration, but I doubt it. MORE
Is great to see scientific research being done on social media, viral videos, and marketing in general (see previous post on the New Science of Viral Ads ). No wonder there is so much confusion when it comes to social media and viral videos! MORE
The Value in Going Viral (And Five Steps to Improve Your Odds). Even if you have an A-list celebrity re-tweeting you, you’ve still got to have the right message at the right time if you want to go viral. MORE
I’m the first to argue that there is no formula to creating viral social media content. Lessons From a Viral Smash appeared first on Content Marketing Institute. MORE
Visible Measures’s chart above has shown that Kony 2012 not only far outstrips “Old Spice Guy” and “Evian Rollerblading babies” as the most viral brand/cause advertising campaign, but it is in fact the most speedily viral of any videos surpassing Susan Boyle and reaching 100 M views in just 6 days! MORE
Viral Related Topics Marketing Insider Group
SEPTEMBER 12, 2016
Creating viral content is very difficult because there are so many variables that can determine the success of a viral campaign. The post Viral Content Reverse Engineering Strategy appeared first on Marketing Insider Group.
Brandwatch Marketing
NOVEMBER 12, 2018
PACIFIC used Crimson Hexagon to analyze the social media response to 19 of the most memorable viral marketing moments in recent history. Marketing Mike Baker going viral marketing viral viral marketing viral moments
Biznology
MARCH 28, 2019
Here are a few thoughts to keep in mind: Redefine Viral. In fact that’s true whether you want to be viral or not. It may be the case that the viral marketing ideas you’ve seen were each created in one moment of brilliant inspiration, but I doubt it.
Act-On
MAY 30, 2017
Somebody publishes a post on LinkedIn, and nearly overnight it goes viral, soliciting massive amounts of traffic, shares, and comments — and, consequently, a sharp spike in both leads and sales. Do you want to boost the odds of your post going viral? We’ve all heard the story.
Contently
DECEMBER 14, 2018
Unfortunately, hoping to go viral is not a video strategy. When you’re planning your video strategy, avoid the temptation to rely on the false promise of viral success. The post Going Viral Is Not a Video Strategy appeared first on Contently.
Contently
JULY 21, 2016
Considering that two of the most recent internet sensations involved a pair of white sneakers and a Wookie mask, it’s easy to write off viral content as pure luck. Some marketers might argue that no one can predict content’s viral potential. Media Social viral
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Walker Sands
OCTOBER 24, 2019
Content Just a Book B2B content Contagious content marketing Content Tips Jonah Berger Just a Book 2019 storytelling Viral Marketing
Marketing Insider Group
DECEMBER 27, 2018
The post What Marketers Can Learn from 2018’s Top Movies, Shows, Viral Videos and Songs appeared first on Marketing Insider Group. Blockbuster movie and TV producers and songwriters know what grabs their audiences by the heartstrings. So do great marketers.
The Effective Marketer
APRIL 16, 2012
Looking for a recipe to get your new video to go viral? In a recent Harvard Business Review article “ The New Science of Viral Ads” , assistant professor Thales Teixeira from HBS outlines the ingredients you will need: 1. The Science Behind Viral Videos.
Buzz Marketing for Technology
FEBRUARY 17, 2016
This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Storytelling Gone Wild: The Key to Creating Viral Content. We discussed how to make your storytelling more viral by connecting with emotion.
Modern Marketing
JANUARY 2, 2014
Here are some tips every content marketer can learn from to support viral content: 1. If their friends who haven’t heard of you share, you have a way better shot t viral gold. Where do you find inspiration for creating viral headlines and social content?
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Reachforce
AUGUST 31, 2016
Every marketer dreams of launching a viral marketing campaign. After all, a single viral post can cause your Twitter follows to increase exponentially, your website traffic to surge, and your business to finally gain the brand recognition it deserves.
Marketing Insider Group
SEPTEMBER 20, 2017
The post 6 Reasons Your Marketing Video Isn’t Going Viral appeared first on Marketing Insider Group. It’s not a marketing secret or even a trend. Video marketing has become a sizable slice of the digital marketing pie. B2B, B2C, enterprise level, start-up, mom and pop shop – video does not discriminate. It works for everyone. When more than half of internet users watch videos online – every day – visual media naturally becomes […].
Biznology
MAY 13, 2016
There’s one thing we have seen over the last few years, and it is that compelling content will “go viral.” Make your blog post a list; this significantly increases your chances of going viral. The post 6 ways to create content that will go viral appeared first on Biznology.
Marketing Insider Group
MARCH 10, 2016
The post Elements Of A Viral Marketing Campaign appeared first on Marketing Insider Group. There has never been more technological freedom and a demand for good ideas for advertisers than in this point of the Internet Age.
Heinz Marketing
OCTOBER 5, 2019
The Value in Going Viral (And Five Steps to Improve Your Odds). Even if you have an A-list celebrity re-tweeting you, you’ve still got to have the right message at the right time if you want to go viral.
The Effective Marketer
JULY 13, 2011
Viral Marketing, or the spread of ideas (also called Word of Mouth Marketing) is usually thought of as a good thing. But sometimes the “viral” element more closely resembles the bad kind, the on that kicks you in the teeth and puts you out in bed for a week. A Viral Marketing Lesson.
Hubspot
SEPTEMBER 10, 2018
Yes, he’s “The Most Interesting Man in the World”— a fictional character that drinks Dos Equis beer and stars in the company’s viral commercials. Similarly, there is no guaranteed way to ensure your content goes viral, but there are certain steps you can take to give your marketing campaign the best chance at success. Many marketers hope for a campaign to go viral — meaning it's recognized, widely-accepted, and influential. Think about your favorite viral marketing campaign.
Webbiquity
MAY 27, 2015
There are a lot of resources online that can help you move from newsjacking – “stealing” potentially viral news items before they become viral – to creating potentially viral news yourself. Value of Virality through PPC. Guest post by Jack Dawson.
Hubspot
JANUARY 30, 2019
At their core, viral videos are sticky ideas in action. Below, we’ve analyzed five marketing videos that follow most of these principles and succeeded in capturing viral attention. Following Made to Stick’s Model Could Lead to Your Viral Success.
Leadspace
OCTOBER 1, 2019
Every marketer dreams of launching a viral marketing campaign. After all, a single viral post can cause your Twitter follows to increase exponentially, your website traffic to surge, and your business to finally gain the brand recognition it deserves.
FMG Suite
AUGUST 6, 2019
While going “viral” is almost always a happy accident, there are a few lessons advisors can learn about their own social media usage and presence from Aubrey’s experience. Discover what social media tricks she used to increase the engagement and achieve that sought-after viral status! The post What Advisors Can Learn from this “Viral” Facebook Post appeared first on FMG Suite. General Marketing Social Media Video viral
BaseOne
AUGUST 21, 2009
The viral marketing epidemic is over. Tags: Beyond Communications Interactive socialmedia viral marketing A decade or so ago, when email had reached critical global mass, we all realised that certain attachments had the power to propagate themselves.
The Effective Marketer
APRIL 26, 2012
Is great to see scientific research being done on social media, viral videos, and marketing in general (see previous post on the New Science of Viral Ads ). No wonder there is so much confusion when it comes to social media and viral videos!
Content Marketing Institute
SEPTEMBER 18, 2018
I’m the first to argue that there is no formula to creating viral social media content. Lessons From a Viral Smash appeared first on Content Marketing Institute.
Martech Advisor
AUGUST 30, 2019
In this article, we look at three viral marketing campaign examples and what they imply for marketers. Viral Mobile Marketing Campaign Examples and What You Can Learn From Them.
Modern Marketing
MARCH 18, 2012
Visible Measures’s chart above has shown that Kony 2012 not only far outstrips “Old Spice Guy” and “Evian Rollerblading babies” as the most viral brand/cause advertising campaign, but it is in fact the most speedily viral of any videos surpassing Susan Boyle and reaching 100 M views in just 6 days!
Bannersnack
OCTOBER 4, 2018
Viral marketing is on any marketer’s agenda. With smaller budgets and a potential to reach millions online, get shared for free and recommended to others, viral ads are – for good reasons – worth striving for.
Marketing Action
JULY 12, 2013
Many companies report increased sales and name recognition after their videos have “gone viral.” Implementing a successful viral marketing campaign can be your key to jump-starting a new level of success for your company. Viral marketing is great. But “viral” is a fickle quality.
LEADership
MAY 30, 2014
We’ve all been there: we spend significant time and resources to craft what we (or our marketing agency) thinks will “go viral” The “Publish” button is pressed, it’s live and then……crickets chirping.
The Lead Agency
JUNE 7, 2018
Since the rise of social media, the concept of ‘going viral’ has captured the imaginations of digital marketers across the globe. Over the past decade, advertisers have developed theories of ‘viral’ marketing, that, to quote Time Magazine , “assumes that a great idea is self-distributing, and word of mouth can take a little thing and turn it into a phenomenon.”. What Do We Mean By ‘Going Viral’? Why ‘Going Viral’ Is Harder Than You Think. How ‘Viral Media’ Spreads.
Hubspot
JULY 28, 2017
These videos prove that it doesn't matter if your company is B2B or B2C; anyone can create a video that goes viral. What other viral marketing videos have you enjoyed? 93 million. This number is the combined total of views for the 10 videos listed in the post below.
Crimson Marketing
OCTOBER 9, 2014
When explaining the concept of viral marketing solutions to a friend, I struggled for a moment attempting to find a better example than the popularity of advertisements both seen and produced yearly for the Super Bowl.
RebelMouse
JUNE 15, 2017
It's awesome when your content takes off and starts to go "viral." your post is going viral and by how much it is over-performing. This is the best time to spend a little money on a viral hit. Join RebelMouse for more viral moments. Happy viral moments, Rebels!
Search Engine Journal
SEPTEMBER 26, 2019
The post How to Create Infographics That Go Viral & Drive Traffic via @jasonhennessey appeared first on Search Engine Journal. Create infographics that stand out from the rest and drive traffic to your website by following these 10 tips. Content Marketing
Heinz Marketing
OCTOBER 6, 2018
The Elusive Art of Going Viral on Twitter. A fun read on some tips for going viral on twitter. The post B2B Reads: “C” players, Conversation Intelligence, and Going Viral on Twitter appeared first on Heinz Marketing. B2B Reads Sales ABM automation c players conversation intelligence Customer Relationships Podcasts Prospects social media images to-do list Twitter viral
Ambal's Amusings
MARCH 18, 2010
Does viral work for B2B marketing? We asked B2B Marketing experts: What are the components of a "good" viral B2B Marketing Campaign? Every B2B marketer wants their content to be so widely acclaimed that it goes “viral.” Does viral work for B2B marketing?
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