CMOs - A High Level View

Modern Marketing

The role of Chief Marketing Officer, CMO to me and you — has undergone a massive amount of change over the past few years. To be successful today's CMOs need to be more than just marketers. A lot more.

View 247

Most Viewed Video Ads: Father’s Day

AcuityAds

Total Views. The post Most Viewed Video Ads: Father’s Day appeared first on AcuityAds Inc. Advertising and Marketing Technology advertising campaign Attention Advertising consumer attention digital advertising Targeting Fathers Day Most Viewed Video Ads MVVA

View 76

Most Viewed Video Ads: March Madness Finalists

AcuityAds

The top 10 Most Viewed Video Ads for this year’s March Madness tournament are IN! million views. Total Views. The post Most Viewed Video Ads: March Madness Finalists appeared first on AcuityAds Inc.

View 79

The Enterprise View: How to Make Email Marketing More Effective

Modern Marketing

Most of the enterprise email marketers surveyed view increasing engagement (70%) and improving brand awareness (62%) as the primary objectives of an email marketing strategy.

View 248

How B2B Marketing is Changing in 2018

It’s viewed as the most effective lead gen tactic, followed by social media. Software Marketers Comparing tactics viewed as effective to those that don’t perform as well, eight different. the approaches or channels viewed as most. 1How B2B Marketing.

Most Viewed Video Ads: Real Robots!

AcuityAds

Total Views. The post Most Viewed Video Ads: Real Robots! Advertising and Marketing Technology advertising campaign Attention Advertising consumer attention digital advertising Targeting Most Viewed Video Ads MVVA

View 52

Most Viewed Video Ads: Hulu Leads With Sports Streaming

AcuityAds

This week on the MVVA chart, streaming service Hulu gains enough views to take the first and second spots! Total Views. The post Most Viewed Video Ads: Hulu Leads With Sports Streaming appeared first on AcuityAds Inc.

View 80

Most Viewed Video Ads: Product Demos Never Looked So Good

AcuityAds

The post Most Viewed Video Ads: Product Demos Never Looked So Good appeared first on AcuityAds Inc. Digital Video True Reach Attention Advertising Most Viewed Video Ads MVVAWe love this week's chart because it features 4 brand new videos!! Most importantly, there are robots.

View 52

Why a Unified Customer View is Vital to Your Marketing Efforts

Experiture

A unified customer view can help marketers define customer experiences and drive enhanced engagement. This platform provides a unified customer view, all-in-one analytics, and buyer persona marketing opportunities. Why a Unified Customer View is Vital to Your Marketing Efforts. Experiture Blog. Experiture Blog - Customer Experience Marketing Platform - Best Practices and thought leadership.

View 50

Most Viewed Video Ads: Niche Brands Make the Top 10

AcuityAds

Total Views. The post Most Viewed Video Ads: Niche Brands Make the Top 10 appeared first on AcuityAds Inc. Advertising and Marketing Technology advertising campaign Attention Advertising consumer attention digital advertising Targeting Most Viewed Video Ads MVVA

View 71

7 Key Insights from the "How B2B Marketing is Changing" Report

Speaker: Tom Pick, Independent B2B Digital Marketing Consultant

Content marketing, for example, is widely viewed as the most effective lead generation tactic and area for additional spending in the coming year. What are the top priorities, challenges, and trends in B2B marketing as we head into the final stretch of 2018?

Most Viewed Video Ads: Apple Dominates With New Product Launches

AcuityAds

Total Views. The post Most Viewed Video Ads: Apple Dominates With New Product Launches appeared first on AcuityAds Inc. Advertising and Marketing Technology advertising campaign Attention Advertising consumer attention digital advertising Targeting Most Viewed Video Ads MVVA

View 66

Most Viewed Video Ads: Google and Nike Dominate the Charts

AcuityAds

Total Views. The post Most Viewed Video Ads: Google and Nike Dominate the Charts appeared first on AcuityAds Inc. Advertising and Marketing Technology advertising campaign Attention Advertising consumer attention digital advertising Targeting Most Viewed Video Ads MVVA

View 75

Most Viewed Video Ads: Google and GEICO Land on Top

AcuityAds

This week both Google and GEICO have two new humorous campaigns to hit the Most Viewed Video Ads chart, all of which round out the top four. Total Views. The post Most Viewed Video Ads: Google and GEICO Land on Top appeared first on AcuityAds Inc.

View 67

Let the market view in

Biznology

They have a point of view, are comfortable with their perspective and only accept information that confirms their opinions. In addition to an over reliance on biased but readily available information, many marketers suffer from an “internal out” view of the world.

View 186

The Sales Enablement Handbook

Providing the right technology, including digital tools, to sales teams with a view. The Sales Enablement. Handbook WWW.MARKETJOY.COM Contact: +1 484-302-0110.

Most Viewed Video Ads: GEICO and Gatorade Enter the Chart

AcuityAds

Total Views. The post Most Viewed Video Ads: GEICO and Gatorade Enter the Chart appeared first on AcuityAds Inc. Advertising and Marketing Technology advertising campaign Attention Advertising consumer attention digital advertising Targeting Most Viewed Video Ads MVVA

View 69

BlueVenn Bundles Omnichannel Journey Management, Personalization, and Single Customer View

Customer Experience Matrix

single customer view, has rich functionality to load data from multiple sources and do standardization, validation, enhancement, hygiene, matching, deduplication, governance and auditing. BlueVenn has only been active in the U.S. market only since March 2016, although many U.S.

Most Viewed Video Ads: Guy Fieri and LeBron James Are Here!

AcuityAds

The post Most Viewed Video Ads: Guy Fieri and LeBron James Are Here! Targeting Advertising and Marketing Technology digital advertising consumer attention advertising campaign Attention Advertising MVVA Most Viewed Video Ads

View 67

Common Agency Challenges and Solutions: An Insider’s View

SEMrush

Agency struggles are real; we hear about them all the time at SEMrush. One of our goals is to provide as many solutions to you as we can. So we asked our community which of the following is their biggest agency struggle — management, client management, training, or work efficiency. Agency Central

View 104

Most Viewed Video Ads: Brace Yourselves, McConaughey is Back

AcuityAds

Total Views. The post Most Viewed Video Ads: Brace Yourselves, McConaughey is Back appeared first on AcuityAds Inc. Advertising and Marketing Technology advertising campaign Attention Advertising consumer attention digital advertising Targeting Most Viewed Video Ads MVVA

View 52

Why a Unified Customer View is Vital to Your Marketing Efforts

Experiture

A unified customer view can help marketers define customer experiences and drive enhanced engagement. This platform provides a unified customer view, all-in-one analytics, and buyer persona marketing opportunities. Why a Unified Customer View is Vital to Your Marketing Efforts. Experiture Blog. Experiture Blog - Customer Experience Marketing Platform - Best Practices and thought leadership.

View 40

Why a Unified Customer View is Vital to Your Marketing Efforts

Experiture

A unified customer view can help marketers define customer experiences and drive enhanced engagement. This platform provides a unified customer view, all-in-one analytics, and buyer persona marketing opportunities. Why a Unified Customer View is Vital to Your Marketing Efforts. Experiture Blog. Experiture Blog - Customer Experience Marketing Platform - Best Practices and thought leadership.

View 40

Most Viewed Video Ads: KFC Scores a Spot in the Top 10

AcuityAds

Total Views. The post Most Viewed Video Ads: KFC Scores a Spot in the Top 10 appeared first on AcuityAds Inc. Advertising and Marketing Technology advertising campaign Attention Advertising consumer attention digital advertising Targeting Most Viewed Video Ads MVVA

View 73

Most Viewed Video Ads: Brands Use Celebrity to Gain Consumer Attention

AcuityAds

In this week’s roundup of our Most Viewed Video Ads chart, Revlon and Samsung both snag a spot in the top 10 with Google Home taking the lead. Total Views. The post Most Viewed Video Ads: Brands Use Celebrity to Gain Consumer Attention appeared first on AcuityAds Inc.

View 67

Most Viewed Video Ads: May / Week 2

AcuityAds

Week 2 of May puts Hulu on the top spot for the Most Viewed Video Ads chart. Total Views. The post Most Viewed Video Ads: May / Week 2 appeared first on AcuityAds Inc. The campaign, for Hulu’s ad-free subscription, begins as one of the classic Old Spice ads with Isaiah Mustafa.

View 77

Most Viewed Video Ads: Avengers Endgame

AcuityAds

The following videos were able to stand out from the rest and captured the most views to make it into our Top 5! Google takes third place with their spot using various shots from Endgame, but seen from the point of view of regular human bystanders going about their day. Total Views.

View 78

Most Viewed Video Ads: Mother’s Day

AcuityAds

Total Views. The post Most Viewed Video Ads: Mother’s Day appeared first on AcuityAds Inc. How are brands approaching the trials and tribulations of parenthood? There may be no better barometer than the plethora of ads that come out around Mother’s Day.

View 76

Most Viewed Video Ads: Retailers Use Humor to Make the Top 10

AcuityAds

Geico garnered just over 20 million views this week on this campaign, taking advantage of the start to the new NFL season. Total Views. The post Most Viewed Video Ads: Retailers Use Humor to Make the Top 10 appeared first on AcuityAds Inc.

View 66

Most Viewed Video Ads: Samsung’s Galaxy S10 Tops the Chart

AcuityAds

Total Views. The post Most Viewed Video Ads: Samsung’s Galaxy S10 Tops the Chart appeared first on AcuityAds Inc. Targeting Advertising and Marketing Technology digital advertising consumer attention advertising campaign Attention Advertising MVVA Most Viewed Video Ads

View 72

Most Viewed Video Ads: Ringing the Bell on Back to School

AcuityAds

This week’s Most Viewed Video Ads chart focuses on 2019’s Back to School ad campaigns. Total Views. The post Most Viewed Video Ads: Ringing the Bell on Back to School appeared first on AcuityAds Inc.

View 66

Gaining a 360 Degree Customer View

Reachforce

Today’s marketing manager should have a single, trusted, comprehensive view of customers and potential customers to be able to target marketing most effectively.

View 170

Google Cache: How to View Cached Pages

Hubspot

This can enable you to view a website that is slow or not responding, and it can also help SEO experts figure out indexation issues with a site. How to view cached pages. You are now viewing the cached page. You are now viewing the cached page.

View 80

Single customer view creating double vision for CMO’s

Tomorrow People

Marketing automation can help you get a deeper understanding of your customers, so you can communicate with them more effectively. Marketing Automation

View 185

How Does YouTube Count Views? We Break It Down

Hubspot

If you’re familiar with Hot Ones , “The show with hot questions and even hotter wings,” it might not be shocking to know that this video has close to 4 million views. That’s right, spicy wings have the capacity to earn millions of views in less than a week on YouTube.

Most Viewed Video Ads: Calvin Klein Celebrates its 50th Birthday with the Biebers!

AcuityAds

The post Most Viewed Video Ads: Calvin Klein Celebrates its 50th Birthday with the Biebers! Digital Video True Reach Attention Advertising Most Viewed Video Ads MVVAWe love this week's chart because it features 4 brand new videos!! Most importantly, there are robots.

View 52

4 Perspectives That Should Shape Your View of Value Propositions

B2B Lead Generation

Tweet If you think a value proposition is just a catchy phrase or the elevator speech your salesmen can spout off to customers, consider what Michael Lanning, the creator of the term, has to say. “It It should drive what you communicate, but more,”he explained. “It It should be the heart of your business strategy — an articulation of how customers will be better off if they do what your business proposes.”.

View 237

How To View Any Profile On LinkedIn

Digital B2B Marketing

LinkedIn profile access is even more restricted, today you now need a premium account to view third degree connections. Of course, you can solve this with a premium membership, but here is how to view the full public profile without a premium account.

View 269

How to Set Up Views and Filters in Google Analytics – And Why You Should

Hatchbuck

What’s more, Google Analytics filters and views allow you to prioritize your data and hone in on the stuff with the most value. Getting started with views and filters in Google Analytics is easy and totally worth the effort. How To Create a New View . Name your view.

View 52

Enabling Sales: Change the Point of View

Fathom

My answer: “Creating List Views” (after basic training on how to use SFDC). Views are simple, fast and visible to any sales rep who has access to the information. We can find list views by clicking on a tab in SFDC. If you click on the accounts tab, there is a drop-down that says View where you select what set of data to display from accounts. . Manage call/prospecting lists from views.

View 87