Trending Sources

Video ads: Facebook or YouTube?

Vidyard

For the last decade, the social option has lived almost exclusively in the land of YouTube, but since last year, Facebook has officially become a player in the video field. November 2015 marked the first month where more videos were uploaded to Facebook than posts containing links to YouTube.

YouTube Ads for Beginners: How to Launch & Optimize a YouTube Video Advertising Campaign

Hubspot

Running a series of YouTube ads is one way to make sure more of your target audience finds the video content you've produced. The thing is, advertising on YouTube is very different from running a PPC or paid social campaign. What’s New With YouTube Advertising.

Google integrating G+ Pages and YouTube Channels

Biznology

It’s Google’s hub, from which YouTube, Google Business Pages, Google Mail, and even Google Apps for Business (which looks like it’s rebranding as Google + Business — interesting). The post Google integrating G+ Pages and YouTube Channels appeared first on Biznology.

4 Ways to Improve Your YouTube Channel

Vertical Response

Given these numbers, it’s not surprising that so many businesses are turning to YouTube to create a video presence. We’ve created a list of four tips to help you make the most of your YouTube channel. Your YouTube page is a representation of your business.

Why every business needs a social media business audit

Biznology

YouTube. Are all the descriptions, bios and URLs uniform? Not active on social media? You are losing ground to competitors. But you already know that.

How to Annotate a YouTube Video [Quick Tip]

Hubspot

Ever wondered how to make those clickable buttons that show up on some YouTube videos? And, as it turns out, annotating YouTube videos is actually really simple. We annotated one of HubSpot''s YouTube videos to show you how the process is done. How to Annotate a YouTube Video.

YouTube - Diigo V3: Highlight & Share the Web! Social Bookmarking 2.0

Buzz Marketing for Technology

Sign in to YouTube now! Sign in to YouTube now! Sign in to YouTube now! Join YouTube for a free account, or sign in if you are already a member. Sign in to YouTube now! URL: Customize. YouTube. YouTube Handbook. YouTube On Your Site. © 2008 YouTube, LLC Close. Sign Up. QuickList ( 0 ). Sign In. Site: Home. Videos. Channels. Community. Upload. Videos. Channels. advanced. Loading. Diigo V3: Highlight & Share the Web!

YouTube - What is LinkedIn? Part 2

Buzz Marketing for Technology

Sign in to YouTube now! Sign in to YouTube now! Sign in to YouTube now! Join YouTube for a free account, or sign in if you are already a member. Sign in to YouTube now! URL: Customize. YouTube. YouTube Handbook. YouTube On Your Site. © 2008 YouTube, LLC Close. Sign Up. QuickList ( 0 ). Sign In. Site: Home. Videos. Channels. Community. Upload. Videos. Channels. advanced. Loading. What is LinkedIn? Part 2.

The future of Twitter is as a protected essential public utility

Biznology

And then there’s YouTube, too, right? So, aside from the fact that the Twitter handle has become a de facto internationally-recognized contact number second only to the URL, there are other sexier and stickier channels that people devote a lot more time to.

If you post it will they come?

Biznology

Pop over to both Google Add URL and Bing Add URL just in case Biznology doesn’t have their act together. I work harder promoting my online content than I do writing the posts themselves. And so does everyone else, including mainstream media.

My online influencer research and engagement process

Biznology

I upload big batches of keywords and then take the results and chop off the fat and then take the resulting URLs and upload them to GroupHigh, where their powerful app takes those blog URLs a thousand at a time and populates each one with all of its related social media metrics.

SEO for YouTube: How to Search Optimize Video for B2B Marketing

Hubspot

Videos are an important part of content, and given that YouTube is by far the most popular video website, you should be publishing videos there -- even if you are a B2B company. To include a link in the description, just add a full URL (including [link] in your description.

How to Build the Ultimate Online Newsroom

Webbiquity

Links to all of the company’s social media profiles (LinkedIn company page, Facebook, YouTube channel, Twitter etc.). • by TomPick and guest blogger Maria Verven.

13 Free Marketing Tools: Optimize Efficiency Without Breaking the Bank

Modern Marketing

Use it to convert files from URLs, as well as videos, which are then sent to you via email. Broken Link Checker EventBrite Followeronk free marketing tools Google Alerts Google Keyword PlaceIt SlideShare StumbleUpon Survey Monkey Tumblr Youtube Zamzarby Amanda Batista | Tweet this.

B2B Video Content Marketing on Youtube

delicious b2bmarketing

Today, I will touch on a few reasons why Marketers should consider video content creation and Youtube to get found online by the right prospects. B2B content creators should seriously consider creating videos and uploading them to Youtube.

PPC 3

The 29 Best Social Media Monitoring Tools

Webbiquity

Social media monitoring, analytics and stats for Facebook, Twitter, YouTube and Instagram, with benchmarking to measure your performance against peers, insights to optimize content, and reporting capabilities. Track shares, likes, tweets, and more for any URL.

How to Optimize Your B2B Marketing and Sales with Online Video

Modern B2B Marketing

Take YouTube, for example. Second only to Google, YouTube has rapidly emerged as an easy-to-use and reliable search tool; it overtook Yahoo as the second largest search engine in 2008 and is now the fastest-growing media platform in history. by Jon Miller Online video is exploding.

Video 26

9 Types of Interactive Content for Innovative Lead Gen

Act-On

Or YouTube videos. Another way to make videos interactive is to add YouTube annotations. These are basically little tags embedded in your YouTube videos that let users bounce around from video to video – or to one exterior URL. Need more leads? Need better leads?

Once is Never Enough: How to Repurpose Content Like a Boss

Act-On

A short video on YouTube. Here’s how Jay describes it : “I spend five minutes recording a video that becomes: A video on YouTube. You saw Jay Baer publish his videos on Facebook, YouTube and his own site. Don’t change the URL.)

5 SEO Tips for Videos: How Google Ranks Them & How to Optimize

Modern B2B Marketing

Facebook, Twitter, and YouTube are great places to get eyes on your video content, but prospects aren’t necessarily in work- or buy-mode as they scroll through these platforms. Author: Nate Dame Videos are becoming increasingly important for B2B marketing.

Why Brand Consistency Matters to B2B Companies (+ 1 Brand SEO Hack)

Act-On

While you can catch it now on YouTube, the ad was only broadcast twice – once in 10 smaller local markets (think Twin Falls) on the last day of 1983 (to qualify for awards), and then in the Super Bowl.Yet its anti-conformity message is still a beacon for many.

Brand 72

34 Compelling Content Marketing Stats and Facts

Webbiquity

More than 70% of B2B marketers use the “big four” social media sites (LinkedIn, Twitter, Facebook and YouTube) to distribute content. There are 100 hours of video uploaded to YouTube every minute. (

Stats 133

Direct Mail Is Not Dead: Top 4 Ways to Integrate Digital and Direct Mail

Act-On

Scanning the code led customers to a YouTube video that featured staffers expressing their sincere gratitude to their customers. Customers could reach the page by scanning a QR code included in the direct mailer or by entering the landing page URL (both allowed easy tracking). Use customized URLs to track results so you know where leads are coming from and can iterate based on these results moving forward.

Mail 63

The 17 Best Keyword Research Tools for SEO and SEM

Webbiquity

Enter a URL or small list of keywords and get hundreds of suggestions for related search phrases, along with the monthly search volume and level of paid search competition for each term. You can also specify your language and type of search (web, images, YouTube, shopping, or news).

B2B Online Video Marketing; Planning to Execution Best Practices for Lead Generation

NuSpark

YouTube averages 4 billion hits each day, and 61% of B2B marketers leverage YouTube to extend the reach of their messaging and brands. Distribution strategy: website for engagement; landing page for conversion; YouTube channel; Vimeo and video syndication, Brightcove, email.

The 20 Best SEO Rank Tracker Tools

Webbiquity

Most offer multiple pricing levels based on number of URLs and keywords tracked. Special features: desktop vs. mobile rankings; tracks social signals; rank change alerts; YouTube video rank tracking.

Tools 68

Making the Case for Content Marketing: Research & Statistics

ScribbleLive

SEO used to be confined to being more technical as it hinged on URLs, tags, sitemaps, etc. Youtube is also joining the ad-free experience by launching YoutubeRed. As the digital landscape evolves, it can be hard to stay on top of the best ways to reach your target market.

10 Things You Probably Don’t Know About Google+

grow - Practical Marketing Solutions

The “plus” in Google+ is the skeleton key that opens the doors to the wonders of the Googleverse: YouTube, GMail, Android, Drive and more.You can trip on the high resolution images, the awesome photos and gifs and spend days reading insightful posts. By Ray Hiltz, {grow} Community Member.

Google 110

Can you repurpose content?

Sales Engine

Posting in multiple venues is also possible; for example, putting a video on YouTube, Facebook and a business website. One way to not get a penalty is to use a rel=canonical in the URL source code; this helps Google understand how to handle the duplicate post.

5 Ways B2B Marketers Can Learn to Love Facebook

Act-On

Using Facebook’s retargeting options so they can show ads to anyone who’s visited a specific URL. In fact, it beat even mighty YouTube all the way back in 2014 for video posts. Are you holding back on Facebook marketing just because you’re in B2B? It’s really only for B2C people, right?

The When, Where & How of Using GIFs in Content Marketing

ScribbleLive

Giphy.com is the largest GIF collection online but it also has a GIF Maker that allows you to create GIFs from video files or YouTube links. For each GIF you make, CloudApp will provide you with a unique URL making it easy to share and embed. GIFs have evolved our visual language and the way we communicate with each other in a very short amount of time. They’re everywhere now. Slack channels. Emails. Social networks. Articles. Comment sections.

48 Phenomenal SEO Guides, Tips & Tactics

Webbiquity

How To Use SEO To Boost Your Brand’s YouTube Channel by MediaPost. through integrating your YouTube channel with your Google+ account. If you want to create a video that is specifically for branding and getting your name in front of people, then YouTube, Vimeo, etc.

Creating a content marketing plan — without any content

grow - Practical Marketing Solutions

Pass on links and snip your URL’s! Adding your comment to relevant YouTube viral videos can create impressions with thousands of people who are interested in a related topic.

5 Ways to Make Good Pre-roll Ads (that people might actually watch)

Vidyard

No need to list phone numbers or URLs. You also have to engage the right targeting options within YouTube to ensure your video is getting in front of the right audience as well!

Ads 74

Internet marketing abhors a closed door so open a window

Biznology

YouTube. Did you know that you can load up your YouTube channel with links to all your other social media and web properties in addition to offering you a lot of space to share everything about you and your brand on the About Page ? Summary : Never paint your visitor into a corner.

How to Promote an Event with Social Media

Paul Gillin

Create short-code URLs using a service like Bit.ly. Special discount if you use this URL [link] ). Link to your landing page using a custom URL. Create SlideShare and YouTube channels for your event.

4 Ways to Make Your Video Content More Measurable

Modern B2B Marketing

For example, this humorous explainer video by Poo Pourri has received more than 36 million views on YouTube alone, and helped grow their Facebook fan base by 70% and doubled their Twitter following, according to Social Media Today.