markempa

JULY 1, 2013

But, regardless of that anxiety and effort, every webcast attracted more attendees than the one prior. Now Thomas hosts one webcast a month while the Lithium product-marketing team hosts another two or so per month. Being able to say ‘We’re having a webcast in a couple of weeks’ is a great excuse for outreach,” Thomas said.

Webinar Metrics 120

Webinar Metrics Lead Generation Webcast Sales Qualified Leads 120

Buzz Marketing for Technology

FEBRUARY 17, 2016

This webinar featured James Hilliard (@ hillyprods ) President & Executive Webcast Producer for Hilly Productions, Bree Baich (@ BreeBaich ) Transmedia Mastermind “The Storyteller“for SAS Institute and Jamie Turner (@ AskJamieTurner ) CEO of SIXTY. This webinar was sponsored by Citrix GoToWebinar.

Viral Marketing 100

Viral Marketing Storytelling Webcast Content 100

Sharpspring

APRIL 29, 2020

You have great content that you want to promote, such as an upcoming webcast. It’s ok to promote your webcast with multiple posts. Craft a series of posts with relevant hashtags and custom images to promote the webcast (Remember to include the registration link). Follow BankBound on Social Media on Twitter and Facebook.

Linkedin 86

Linkedin Distribution Practices Webcast 86

Webbiquity

MARCH 30, 2021

You can live stream webcasts and webinars to generate leads, directly sell services or products, and improve customer engagement on your website. You can connect with him on Twitter or LinkedIn. You can also help prospects by streaming Q&A sessions, product walkthroughs, and webinars after knowing what they are looking for.

Lead Generation 259

Lead Generation Marketing Automation Services Trends Marketing AI 259

Adobe Experience Cloud Blog

DECEMBER 4, 2012

by Jason Miller Think of Twitter as the water cooler for B2B marketing professionals: It’s a vibrant community where businesses can prospect leads and congregate as thought leaders to discuss relevant industry topics. On Twitter, it is easy to quickly compose Tweets and messages aimed at those interested in your company or product.

Lead Generation 48

Lead Generation Twitter Optimization Lead Scoring 48

The Effective Marketer

FEBRUARY 7, 2011

Take for instance the following: The average webcasts captures 441 registrants Attendee participation is usually 50-60% of registrations 15-30% of registrants are sales-qualified opportunities The numbers above should be enough for you to go back to your own metrics and see how you compare. What’s the ROI of webcasting?

Webinar Metrics 100

Webinar Metrics Webcast Marketing Automation Services Sales Qualified Leads 100

Marketing Craftmanship

APRIL 21, 2011

Co-sponsored by the Financial Times and Doremus, this survey of more than 500 senior-level business executives suggests that if you’re attempting to reach corporate decision-makers, you may want to want to re-consider Twitter as a marketing tactic. Fewer than 10% use Twitter at work, and only about 20% use Twitter at home. .

Tactics 100

Tactics Webcast B2B Marketing Twitter 100

Digital B2B Marketing

MAY 22, 2012

In contrast, the spread for ebooks, webcasts and podcasts is less than 3x. Only 40% share webcasts. Share your opinion or experience in the comments below or with me on Twitter ( @wittlake ). Respondents are 5x more likely to say they are the most valuable (30%) than to say they are the least valuable (6%). BY ND).

Marketing Prospects 100

Marketing Prospects Webcast B2B Marketing Planning 100

Biznology

MAY 30, 2017

Maybe cruise some Groups or even engage folks via Twitter and Facebook. When you finally make that love connection, schedule a call or webcast or screenshare or desktop-share or demo, then you’re cooking with gas. Do you plan to write the perfect pitch and send them out by hand? Then another a couple weeks after that.

Planning 186

Planning PR Cold Calling Webcast 186

Digital B2B Marketing

DECEMBER 20, 2011

One of the best examples of this is Hubspot and the incredibly successful webcasts with Dan Zarella. Rather than receiving the hundreds or a couple thousand registrations that many publishers and marketers get for successful webcasts, Dan has done webcasts with more than 30,000 people.

B2B Thought Leadership 100

B2B Thought Leadership Thought Leadership Lead Generation Webcast 100

Only B2B

FEBRUARY 28, 2018

More and more companies are adopting live videos, especially webinars and webcasts, to attract their customer base. Did you know that 32% of B2B marketers believe webinars and webcasts are critical to the success of their content marketing strategy? For B2B industry, it seems to be catching on now. Source: Copyblogger.

Paid Content 88

Paid Content Demand Generation Agencies Webcast Demand Generation 88

SpotMe Blog

MAY 17, 2022

Similar to a Facebook Wall or Twitter Feed. SpotMe comes with webcasting , 2-way breakouts, personalized agendas , full branding, and whiteboard features. Inxpo (founded in 2004) is a webcasting solution. G2 webcasting software score: 3.8 (13 The truth is, your audience will expect this from your virtual conference.

Conference 52

Conference Best Practices Webcast RFP 52

Digital B2B Marketing

SEPTEMBER 10, 2013

Whether you want to promote your upcoming webcast, send a multi-channel campaign, or give your telemarketing team a list of contacts to call down on, it starts with a list. You are promoting a one-off event, such as a webcast or local in-person event, and the additional available reach is key. This guide will get you started.

Buy 100

Buy ReadyContacts Ad brokers Ad Building 100

LeadsRX

APRIL 13, 2021

Connect with LeadsRx on Twitter , LinkedIn and Facebook. In addition, Triton powers the global online audio industry with Webcast Metrics®, the leading online audio measurement service and Podcast Metrics, one of the first IAB certified podcast measurement services in the industry.

Multi-Touch Attribution 52

Multi-Touch Attribution Advertising Agencies Paid Search Agency Multi-Channel 52

Marketing Insider Group

JULY 15, 2010

The webcast was one of the best I’ve seen in a long time based on attendance and amount of participation. We do 100’s of webcasts a year, this turned out to be one of the best.” It was also interesting to watch the conversation on Twitter both during and after the event. What are the most successful lead sources?

Lead Generation 100

Lead Generation Budget Programs Work Management Lead Scoring 100

EveryoneSocial

FEBRUARY 3, 2017

Yesterday’s webcast on influencer marketing was a smash success, and many of you had questions on how to implement a successful influencer marketing campaign. As we mentioned on the webcast, you first have to know who your target market is and what they spend their time doing. Here’s the recording in case you missed it. /wp-content/uploads/2017/02/Influencer-Marketing.mp3.

Campaigns 40

Campaigns Webcast Advertising Agencies Custom Publishing 40

Digital B2B Marketing

MARCH 19, 2012

Rallying an organization accustomed to producing product information sheets, webcasts and white papers around creating content that is optimized for search, easy to consume, timely and worth sharing is a difficult organizational change. Join the Discussion Join #B2Bchat every Thursday at 8:00 PM Eastern time on Twitter.

Inbound Marketing 100

Inbound Marketing B2B Marketing B2B Webcast 100

Digital B2B Marketing

OCTOBER 16, 2012

If it is an email promotion for an upcoming webcast or a banner ad showing how much money your business can save, a marketer is interrupting you and asking you to move on to something else. Share your perspective on the biggest challenges in the comments below or with me on Twitter ( @wittlake ). The difference is friction.

Inbound Marketing 100

Inbound Marketing Webcast Banner Ads Banners 100

Everything Technology Marketing

FEBRUARY 19, 2011

It will become an established marketing tactic that will be more tightly integrated with traditional tactics such as email, webcasts, live events, mobile marketing, and content marketing. And as social media matures, demands for proving social media ROI will inevitably increase.

Social Media 100

Social Media Sales Qualified Leads Lead Scoring Lead Ranking 100

KoMarketing Associates

DECEMBER 15, 2016

With this membership, they will gain access to seminars, webcasts, case studies, conference discounts, and more, which are all designed to lead them in the direction of a more successful marketing program. Drop a comment below or connect with me on Twitter to get a conversation started! . Where to buy: MarketingProfs.

Product 120

Product Planning Work Management Marketing Management 120

KoMarketing Associates

DECEMBER 15, 2016

With this membership, they will gain access to seminars, webcasts, case studies, conference discounts, and more, which are all designed to lead them in the direction of a more successful marketing program. Drop a comment below or connect with me on Twitter to get a conversation started! . Where to buy: MarketingProfs.

Product 120

Product Planning Work Management Marketing Management 120

Digital B2B Marketing

OCTOBER 4, 2011

Taking the time to dive into a whitepaper or watch a webcast imposes a major time requirement. Please share your experience or view below or with me on Twitter ( @wittlake ). You can connect with me on Twitter at @wittlake or in the comments here on my Digital B2B Marketing blog. About Eric Wittlake.

Demand Generation 100

Demand Generation Demand Buy Generation 100

The Effective Marketer

SEPTEMBER 23, 2009

The link for the MarketingProfs Digital Marketing World online event is: [link] Meeting of the Minds Webcast Series Marketing NPV is one of those great little secrets of the web, because not many people know of them. That’s why I think their new webcast series has great promise. Please do the same!

Training 100

Training Planning Work Management Marketing Management 100

Smashmouth Marketing

SEPTEMBER 23, 2009

Tags: hubspot lead nurturing b2b events socialmedia facebook b2b marketing outbound marketing twitter b2b siriusdecisions demand gen b2b sales lead gen marketingsherpa inbound marketing.

Lead Scoring 100

Lead Scoring Lead Ranking Webcast Lead Gen 100

The Point

JUNE 20, 2011

Include a link to the complete paper or Webcast so people can read or view more. Title your post with search results and Twitter in mind (i.e. Review – pick a product, book, report related to your space (or something that would interest a potential customer or target buyer for your product) and write a review. Just remember: 1.

Webcast 100

Webcast Opinions Thought Leadership Paper 100

Digital B2B Marketing

SEPTEMBER 22, 2011

Links to a webcast and white paper on the same topic do not give your audience two different paths, only two different formats. Share your view on this approach below or with me on Twitter ( @wittlake ). You can connect with me on Twitter at @wittlake or in the comments here on my Digital B2B Marketing blog.

Planning 100

Planning Content Marketing Webcast Content 100

Digital B2B Marketing

AUGUST 23, 2012

You expect decision makers to attend your webcast or view your product demo when your persona indicates they rely on the recommendation of their team for more technical aspects of the evaluation. Share your view in the comments below or with me on Twitter ( @wittlake ). Photo Credit: Putting the Puzzle Together by Ken Teegardin.

Lead Ranking 100

Lead Ranking Lead Scoring Peer-to-peer Leads 100

Digital B2B Marketing

OCTOBER 4, 2011

Taking the time to dive into a whitepaper or watch a webcast imposes a major time requirement. Please share your experience or view below or with me on Twitter ( @wittlake ). The problem: consuming traditional B2B content used for demand generation requires a significant time commitment.

Demand Generation 100

Demand Generation Demand Buy Generation 100

Digital B2B Marketing

JUNE 16, 2011

Getting participation on a webcast or a passing a grade on your website feedback survey isn’t nearly enough. Share your perspective in the comments below or with me on Twitter. You can connect with me on Twitter at @wittlake or in the comments here on my Digital B2B Marketing blog. Please Market to Me!

Webcast 100

Webcast Demand Generation Agencies Demand Generation Mobile Advertising 100

Digital B2B Marketing

MAY 31, 2012

Only 10% of individuals are willing to provide information beyond basic contact details for a webcast. Share your view in the comments below or with me on Twitter ( @wittlake ). Based on a recent study from DemandGen Report , most B2B buyers feel long registration forms are appropriate.

B2B Marketing 100

B2B Marketing Planning B2B Webcast 100

WriteSpark

FEBRUARY 18, 2009

  Forrester Research: Download slides and listen to the webcast about this survey.  Twitter Updates. follow me on Twitter.          February 18, 2009 in Social Media | Permalink. TrackBack URL for this entry: [link]. Learn more about her services at www.writespark.com. Become a Fan.

Social Media 120

Social Media Media Forrester Copywriting 120

Digital B2B Marketing

JANUARY 26, 2012

For me, live webcasts are a format of last resort. Share your additions in the comments below or with me on Twitter ( @wittlake ). Marketers are competing for attention instead of helping us focus our attention on our priorities. Here are five mistakes content marketers continue to make: Content that consumes my time.

Content Marketing 100

Content Marketing Planning Webcast Lock-In 100

Marketing Insider Group

MAY 17, 2012

Yesterday I attended the @ MarketingProfs webcast “ Top Tools For Engaging Your Audience Online.” I have to say I have been following Scott since I first joined Twitter in 2009. ” with Mr. @ Unmarketing himself, Scott Stratten. Photo Source.

Tips 100

Tips Webcast Social Media Mobile Marketing 100

Digital B2B Marketing

MAY 3, 2012

A perfect way to promote whitepapers and webcasts. Share your perspective in the comments below or with me on Twitter ( @wittlake ). Here is an example, paraphrased to protect the identity of the publisher: A leaderboard banner highlighting multiple assets with guaranteed impressions and leads. If you do, both will suffer from it.

Lead Generation 100

Lead Generation Advertisements Advertising Lead Scoring 100

KoMarketing Associates

MAY 1, 2013

Webinars/webcasts (88%). According to Content Marketing Institute, software marketers use the following platforms more often than their B2B peers: Twitter (89% vs. 80%). How Are They Doing It? Videos (87%). Case studies (86%). LinkedIn (87% vs. 83%). Facebook (82% vs. 80%). YouTube (69% vs. 61%). SlideShare (29% vs. 23%).

Marketing Management 120

Marketing Management Marketing Budget Budget Programs Peer-to-peer 120

The Effective Marketer

APRIL 29, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Tools of the Trade: Webinars and Online Presentations Webinars or webcasts, as they are sometimes called, have increased in popularity and in effectiveness within the past 5 years or so.

Marketing Automation Services 100

Marketing Automation Services Webinar Metrics Budget Programs Work Management 100

Smashmouth Marketing

SEPTEMBER 23, 2009

BabcockJenkins : RT @viewstream : #sherpab2b09 @juliewisdom Top 4 Content Mediums For B2B: 1: video, 2: white papers, 3: ondemand webcasts, 4: case studies. MarketingSherpa : 97% of SMBs say email newsletters ‘important' or ‘very important.only 27% say same about Twitter. sherpab2b09.

Webcast 100

Webcast SMB Lead Scoring Lead Ranking 100