Marketing Insider Group

DECEMBER 21, 2016

I guess it is what drives changes, innovations, and new features that emerge on Twitter and other social media platforms. I’ve gathered 4 new Twitter trends that will change social media marketing […]. The post 4 Trends which Will Change Social Media Marketing on Twitter in 2017 appeared first on Marketing Insider Group.

Social Media 100

Social Media Twitter Trends Social Marketing 100

Marketing Insider Group

MARCH 25, 2016

The post The Great Big List of Twitter Lists, Ideas, and Tools appeared first on Marketing Insider Group. But as an adult (and thanks to great tools like Asana), I’m very good at making lists of everything, and crossing them off. But there are […].

Twitter 100

Twitter Tools Marketing Content Marketing 100

Marketing Insider Group

FEBRUARY 10, 2014

Despite beating Wall Street and analyst expectations for revenue in its first quarter as a public company, Twitter shares got beat up last week following their earnings announcement. But I don’t think it;s time to stick a fork in Twitter yet. Twitter Announced Their First Quarter Earnings. Twitter reported $0.02

Twitter 100

Twitter Blogger Linkedin Network Marketing 100

Marketing Insider Group

JANUARY 24, 2013

Who are the top B2B Marketing influencers on twitter? To answer this question, I looked at a variety of factors including twitter followers, profiles that included “B2B marketing,” the focus of their tweets including the hashtag # B2BMarketing , as well as a variety of social scoring tools using the keyword. New York, NY.

Twitter 100

Twitter Demand Generation Agencies Paid Search Agency B2B Marketing 100

Marketing Insider Group

FEBRUARY 3, 2011

On Thursday January 27th, while attending the #B2BChat on Twitter, I was honored and amazed to learn that I won the B2B Twitterer Of The Year award in the “Boss Tweet&# category. Because Twitter is a social platform and no one is anything without the connections we form and the strength of those relationships.

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Twitter Tips B2B Viral Marketing 100

Marketing Insider Group

SEPTEMBER 18, 2012

Last year, I was honored to be included by Cheryl Burgess (@ ckburgess ) and Tom Pick (@ TomPick ) on their 2011 # Nifty50 awards , which identified 50 men and 50 women as positive examples of active engagement in social media, specifically on Twitter. Last week, Tom announced the 2012 # Nifty50 Women (including my wife @ LizBrenner ).

Twitter 100

Twitter Paid Search Agency Social Media Social Marketing 100

Marketing Insider Group

NOVEMBER 1, 2011

All over the world, Twitter is getting more and more popular every day. Once a site for developers and bloggers, Twitter has hit the mainstream of news, politics, sports and entertainment. That popularity affects the number of registered Twitter users and now Twitter has more than 200 million of them.

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Twitter Blogger Differentiation Efficiency 100

Marketing Insider Group

MARCH 29, 2011

With Twitter’s Fifth Birthday now behind us, there are still plenty of B2B Marketers considering whether Twitter is a place to engage with customers, prospects, partners and future employers. People are always asking me “why tweet, who to follow and how to get started on Twitter?&# Who to follow on Twitter?

Twitter 100

Twitter Ideal Customer Profiles Profiling CAN-SPAM 100

Marketing Insider Group

JULY 3, 2023

You can adjust your settings for Twitter and YouTube to see what interests people in other locations. Twitter Twitter offers a Trends section on its app and website. You can also create a list of newsletters, news feeds, and Twitter feeds with pro features. You can further filter results by platform and publication date.

Trends 274

Trends Marketing AI Lead Scoring Lead Ranking 274

Marketing Insider Group

SEPTEMBER 13, 2011

Last week, Twitter announced it had reached One hundred million voices or active users. So here I will provide a snapshot of Twitter “by the numbers&# and explain how and why I use it. I recently changed some of my Twitter habits and would like to hear if you think I am making a mistake… By The Numbers.

Twitter 100

Twitter B2B Thought Leadership Thought Leadership Social Media 100

Marketing Insider Group

JUNE 2, 2011

I was sitting in a Miami hotel room on May 1st, 2011 catching up on Twitter when I saw a tweet that Osama Bin Laden had been found. It was a sign that Twitter had finally gone mainstream and I was no longer one of the few “cool&# kids using the micro-blogging service. Schaefer (@markwschaefer) that Twitter is NOT for everybody.

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Twitter Customer Surveys Internet Marketing Mobile Marketing 100

Marketing Insider Group

OCTOBER 5, 2023

So below are the actual responses I received to my question on twitter: “what are the top reasons people resist being active in social media?” Not sure what to say (primarily twitter for personal use). Share information relevant or useful for your connections. Build strong connections. 2) No time for it.

Social Media 194

Social Media Media Twitter ROI 194

Marketing Insider Group

NOVEMBER 15, 2021

Whenever someone signs up for my email list, they get a friendly CTA to follow me on Twitter. I also share my YouTube videos on Twitter and via email to help build my following there as well.” My best advice for getting the most out of Twitter. Be selective about your Twitter follows. Use your time wisely.

Content Marketing 227

Content Marketing CMS Development Planning Marketing Automation Services 227

Marketing Insider Group

JUNE 16, 2021

Follow these best practices for writing social media posts for the big five : Twitter, Facebook, LinkedIn, Pinterest, and Instagram. Tweeting on Twitter. This also leaves room at the end for your Twitter handle if someone retweets your post. Best Practices. Keep hashtags short – under six characters whenever possible.

Social Media 262

Social Media Media Content Linkedin 262

Marketing Insider Group

AUGUST 31, 2017

Nope – the average Twitter user spends only 1 minute a day on Twitter. Nobody in your audience is as reachable as the people in your email list. This is a fact. Most of your social media followers simply do not see most of your posts. Nah – Social@Ogilvy reported that your Facebook organic reach could […].

Content Marketing 202

Content Marketing Ad Building Content Twitter 202

Marketing Insider Group

JUNE 14, 2021

One hundred eighty-seven million people use Twitter daily. Twitter’s also a great place for users to consume social and educational video content. Businesses should use video on Twitter to promote new resources, tell stories, engage with a dedicated audience, and drive website traffic.

Video Marketing 363

Video Marketing Top of Funnel Content Marketing Planning 363

Marketing Insider Group

JUNE 26, 2018

Most businesses, when they think social media promotion, they think Twitter, Facebook, Instagram, and the like. However, YouTube is one of the biggest and most popular social networks in the world – in fact, it’s the second biggest website in the world.

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Youtube Promotion Business Social Networks 235

Marketing Insider Group

AUGUST 10, 2020

Follow him on Twitter @myfavemartin. Join him online: Twitter , Facebook , LinkedIn. Eric is Vice President of Account-based Marketing at SAP and is a results-driven leader working closely with indirect and direct sales teams to hit revenue and pipeline goals.

Account Based Marketing 328

Account Based Marketing ABM Work Management Marketing Management 328

Marketing Insider Group

JANUARY 11, 2018

If you’ve read up on content marketing or you’re involved in the “industry” you’ve inevitably heard about this debate that’s been swirling through blogs and Twitter accounts for some time now: quantity versus quality. The idea is that you can’t possibly write quality content if you’re producing it frequently.

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Content Twitter Content Marketing Marketing 240

Marketing Insider Group

AUGUST 11, 2023

Twitter: Real-time Engagement and Trending Conversations Explore how Twitter’s rapid-fire nature enables businesses to engage with audiences in real time and leverage trending topics for visibility.

Social Networks 179

Social Networks Business Work Management Social Media 179

Marketing Insider Group

OCTOBER 15, 2020

Follow her on Twitter at Cheri29. Join him online: Twitter , Facebook , LinkedIn. Cheri is Head of Strategy and Research for ON24 and is a a recognized thought leader in the field of marketing, in-person and digital events, marketing technology and agencies.

Digital Transformation 356

Digital Transformation Webinar Metrics Planning B2B Thought Leadership 356

Marketing Insider Group

OCTOBER 25, 2018

Through social media platforms like Facebook, Twitter, and Instagram, businesses can reach out to more potential customers, communicate with them, and generally do better business. As time marches on, social media becomes a more important part of doing business. Even though most people […].

Social Media 203

Social Media Analytics Social Marketing Tools 203

Marketing Insider Group

MAY 7, 2019

You scroll to the social share buttons: Facebook, Twitter, Instagram, Reddit, and more. You finish reading an article and think, “Wow, that was so _” (informative, funny, helpful, etcetera) and you feel compelled to share it with your friends. You click one, write a comment to go along with your post, and hit submit. You’ve […].

Social Media 185

Social Media Media Content Twitter 185

Marketing Insider Group

JUNE 20, 2017

Until last year, it was still Facebook, Twitter, and LinkedIn which got the most […]. While Snapchat is wildly popular with individual users – it reached the 100 million daily active user mark at the end of 2016 and has ballooned to 161 million since then – businesses are only now catching on to the potential.

Campaigns 232

Campaigns Linkedin Twitter Facebook 232

Marketing Insider Group

OCTOBER 6, 2016

Sure, you might have a lot of Facebook or Twitter followers, but both of those platforms can change their algorithms overnight and leave you out in the cold. An email list is invaluable to your business. Right now, it’s estimated that around 90% of businesses don’t automate their marketing. The 10% that do have a […].

Marketing Automation Services 246

Marketing Automation Services Marketing Automation Email Marketing Automation 246

Marketing Insider Group

DECEMBER 18, 2019

One way is to be on the right channels, and for B2B marketing that means tapping into the power of the B2B big three: Twitter, Facebook, and LinkedIn.

Social Media 320

Social Media B2B Thought Leadership Media B2B 320

Marketing Insider Group

JANUARY 21, 2022

Facebook’s features are different from LinkedIn’s , which are different from features on Twitter. Knowing this, it’s important not to take a universal approach to social media marketing. Study best practices and learn how to make the most of the unique features on each platform to craft distinct content.

Social Media 318

Social Media Organization Media B2B 318

Marketing Insider Group

JUNE 8, 2020

Follow Michael on LinkedIn or Twitter at @BrennerMichael. Join Fred online: Twitter , Facebook , LinkedIn. Michael Brenner is the CEO, CMO and Content Marketing Leader for the Marketing Insider Group.

Thought Leadership 244

Thought Leadership Content Marketing Work Management Marketing Management 244

Marketing Insider Group

NOVEMBER 23, 2023

Follow Whole Foods on Twitter for a constant stream of ideas and recipes. Don’t be bamboozled by meaningless vanity metrics such as the number of Facebook likes or Twitter followers (those can be cheaply purchased). Want to improve your small business with better accounting and informed financial decision-making?

Content Marketing 221

Content Marketing Work Management Paid Search Agency Marketing Management 221

Marketing Insider Group

DECEMBER 8, 2021

In the early days of social media, building customer communities was common practice for all brands that had a Facebook page and Twitter account. But here’s the thing, it wasn’t always that way. It was easier back then because the networks were much smaller back then, and organic reach on social media was 100%. Those were the good old days.

Enterprise Management 313

Enterprise Management Marketing Strategy Marketing & Strategy Work Management 313

Marketing Insider Group

NOVEMBER 10, 2020

Connect with her on LinkedIn and follow her on Twitter. Join him online: Twitter and LinkedIn. Fred Isbell is a Research Director at Dresner Advisory Services, a high technology industry marketing veteran and former Senior Marketing Director for SAP Global Marketing, and was the IAOTP Marketer of the Year for 2019.

Planning 322

Planning Analytics Enterprise Management Work Management 322

Marketing Insider Group

MAY 7, 2019

You scroll to the social share buttons: Facebook, Twitter, Instagram, Reddit, and more. You finish reading an article and think, “Wow, that was so _” (informative, funny, helpful, etcetera) and you feel compelled to share it with your friends. You click one, write a comment to go along with your post, and hit submit. You’ve […].

Social Media 123

Social Media Media Content Twitter 123

Marketing Insider Group

APRIL 3, 2017

While relatively new when compared to Facebook (which purchased Instagram in 2012), Twitter, and Pinterest, Instagram has risen […]. The post Ready to Jump on the Instagram Bandwagon? Expert Tips to Help You Succeed appeared first on Marketing Insider Group.

Tips 178

Tips Social Media Twitter Facebook 178

Marketing Insider Group

JUNE 23, 2016

Your Twitter timeline is flooded. If you’re like me, you probably follow several different people. Everyone serves a purpose. So, you’re consuming a little news, some sports, and lots of influencers in your industry. And despite your efforts to read every tweet, you simply can’t. But don’t worry.

Curation 188

Curation Twitter Marketing Best Practices 188

Marketing Insider Group

JULY 11, 2017

From creating the Twitter build-up and coordinating speakers, to getting the live video streaming to look professionally done, an event can require a lot of energy and organization. Most marketers will agree that events are one of the most challenging one-off content marketing techniques to successfully pull off.

Content 159

Content Twitter Video Marketing Content Marketing 159

Marketing Insider Group

MAY 25, 2020

For example, if you’re marketing to professionals as a B2B company, LinkedIn and Twitter are the best channels to use. Then, find the channels that best align with your brand and the type of messaging you want to deliver. LinkedIn’s InMail and Sponsored Content features are great tools to use.

Social Media 336

Social Media Personalization Media Brand Identity 336

Marketing Insider Group

FEBRUARY 6, 2018

This following list was compiled based on aggregate social shares across Twitter, LinkedIn, Facebook and views. To help you launch into a great year, I’ve compiled a list of the top ten most popular and shared posts on the B2B Lead Generation Blog in 2017. The list starts […].

Lead Generation 141

Lead Generation Generation Aggregators Leads 141