Search Engine Journal

NOVEMBER 18, 2020

Heading into 2021, small businesses need to rethink their SEO content writing habits across their business website(s). The post 6 Content Writing Trends for 2021: An SEO Content Checklist for SMBs via @ronlieback appeared first on Search Engine Journal. Here's a checklist you can use.

SEO 145

SEO Trends Content Small Business Marketing 145

SendX

NOVEMBER 26, 2020

For instance, new norms and trends keep evolving, replacing old methods quickly. This article will be looking at trends to watch out for in email marketing in 2021 and beyond. Hence, it comes as no surprise that the use of AI is a trend in email marketing also. This trend has extended into the field of email marketing.

Marketing AI 369

Marketing AI Email Marketing Trends Mobile Marketing 369

Stevens & Tate

MARCH 31, 2024

Step right into our March 2024 of “What’s Trending,” your gateway to the latest in marketing trends and insights. Stay informed and ahead of the game with our collection of marketing trends and reports for the 2024 year. Research industry trends and competitor content for hashtag inspiration.

Trends 59

Trends Allocation Advertising Agencies Paid Search Agency 59

Trade Press Services

FEBRUARY 26, 2024

Five Trends in B2B Buyer Behavior B2B audiences can differ vastly depending on their industry, area of expertise, role, demographics and preferred communication channels. That said, it’s just as important for decision-makers to understand issues and trends impacting their industries.

Trends 104

Trends B2B Thought Leadership B2B Thought Leadership 104

Anyword

SEPTEMBER 19, 2023

In this guide, you will get to know the concept of Performance Writing. More than just copywriting, Performance Writing represents a new constellation of skills that will prove to be essential for success in the post-AI marketing reality. What Is Performance Writing? Why Does This Matter Now?

Copywriting 52

Copywriting Video Marketing Work Management Marketing Management 52

The Lead Agency

APRIL 14, 2024

Tired of trend lists that don’t apply to the unique challenges of B2B marketing? Here, we delve into the B2B-specific marketing trends impacting the sector in 2024 and how you can leverage them to find, reach, capture, nurture and convert your target customers. Take transcript snippets and write blogs around the topic.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Webbiquity

MARCH 30, 2021

This crisis response led them to identify several short- and long-term trends. To capitalize on these market shifts to increase both the quantity and quality of your leads in the post-pandemic B2B marketplace, here are six top lead generation trends to watch in 2021. In his free time, he loves to write on tech and marketing.

Lead Generation 259

Lead Generation Marketing Automation Services Trends Marketing AI 259

Spiralytics

JANUARY 11, 2023

Fellow marketers, if you’re as overwhelmed as I am with the coming new year, I recommend you go through the most effective email marketing trends of 2023. The Ultimate Email Marketing Trends in 2023. Trend 1: Content! Now, good email content is the trend and the hope. Trend 2: Tie With The AI. Let’s dive into it!

Email Marketing 118

Email Marketing Trends Privacy Protection Planning 118

SmartBug Media

DECEMBER 7, 2023

Wondering how to write awesome ChatGPT prompts for marketing? Best Practices: How to Write Awesome ChatGPT Prompts for Marketing You’ve created an account. Example : "Write a 100-word email for 'Tech-Savvy Tim' that kicks off with a witty reference to the latest smartphone trend. That’s easier said than done.

Marketing AI 69

Marketing AI Ideal Customer Profiles Work Management Peer-to-peer 69

Top Rank Marketing

DECEMBER 15, 2023

Social Media Today Brandwatch 2024 Digital Marketing Trends [Report] Social media management and research firm Brandwatch has published its 2024 collection of digital marketing trends, with top areas of focus expected for the coming year including AI, authenticity, personalization, and social listening, among others, Brandwatch recently announced.

Marketing Analytics Tools 111

Marketing Analytics Tools Marketing AI Top of Funnel B2B Marketing 111

Marketing Insider Group

JUNE 22, 2020

Those insights lead to one of the biggest trends in Content Marketing: we need to develop content for the every stage of the buyer journey. In this article, we look at some B2B content marketing data to point to the biggest trends. The biggest content marketing trend in 2020 is moving an audience-centric content marketing strategy.

Top of Funnel 290

Top of Funnel Buyer's Journey Trends Lead Scoring 290

Salesforce Marketing Cloud

DECEMBER 6, 2023

There are signals showing us what design trends are coming – from the most attended Dreamforce sessions to the design discussions on LinkedIn and Trailhead design groups. Explore AI The four design trends driving change Let these design trends guide your approach to designing for and navigating this moment.

Design 72

Design Trends Guidelines Class 72

Trade Press Services

MARCH 4, 2024

Writing about the news of the day might get your signal boosted to a larger audience,” writes Bill Sherman, COO of Thought Leadership Leverage , “but remember, it won’t do you any good unless that audience will be interested in, buy, and use your content. Current and Trending Content Evergreen content is a powerful long-term asset.

Top of Funnel 80

Top of Funnel Trends B2B Thought Leadership Buyer Personas 80

Ahrefs

DECEMBER 6, 2023

If you give ChatGPT a title and ask it to write a blog post, it will—in seconds. Let’s explore what those are and how to take advantage of them. This is super impressive, but there are a couple of issues: … Read more ›

Trends 126

Trends SEO Impressions 126

Salesforce Marketing Cloud

MAY 24, 2023

Generative artificial intelligence (GAI) tools have made it very easy to write and polish emails or presentations, summarize reports, write code, create social media campaigns, and accelerate customer service interactions. What you need to know Write like you’re having a conversation and use specific language and descriptions.

Generation 98

Generation Work Management Copyright Social Media 98

Content Standard

OCTOBER 26, 2020

According to Skyword’s 2020 Content Marketing Trends report, marketers typically create the majority of their content in-house—but the outsourcing trend is on the rise. “You don’t have to train them on how to write engaging public-facing content in the way that you might have to train an internal copywriter. .

Trends 145

Trends Work Management Advertising Agencies Marketing Management 145

Martech

OCTOBER 4, 2023

Prompt: Latest trends in digital marketing. Answer: According to the content on martech.org, here are the latest trends in digital marketing: 1. Brands should use SEO insights to find trending topics and keywords and create outstanding content that aligns with customer needs. Here’s something somebody asked me!

Trends 135

Trends Mobile Advertising Best Practices Work Management 135

Stevens & Tate

MAY 25, 2022

Writing content can be tricky. Finding that perfect balance between writing for your brand and writing for SEO is no easy task. Keywords aren’t the only way to write for search. The content you write serves many purposes as far as your inbound marketing strategy goes. Do Your Keyword Research.

Brand Identity 93

Brand Identity Branding Lead Scoring Lead Ranking 93

The Lead Agency

DECEMBER 6, 2021

To succeed with marketing campaigns in 2022, businesses will have to continue to adapt their strategies to suit buyer trends. The Digital Future: B2B Marketing Trends 2022. As such, the dominant trends for 2022 are primarily in the digital sector. Trend 1: Rising Popularity of Video for B2B.

Paid Content 118

Paid Content Trends B2B Marketing Paid Search Agency 118

Rev

MARCH 2, 2018

But it’s 2018 now, which means that there are lots of trends you need to be aware of if you want your content to be relevant to your customers and score with high SEO rankings. To learn more about these trends, read on: 1 Live video. What trend from 2018 are you most excited to implement in your content creation strategy?

Trends 60

Trends Top of Funnel Lead Scoring Lead Ranking 60

ClearVoice

NOVEMBER 25, 2022

And for B2B marketers and large enterprises, the cost of lagging behind the content marketing trend curve is too massive to ignore. To help you keep up with the times, here is a compilation of the top 15 trends in content marketing that will shape the industry in 2023. Emerging content marketing trends. Let’s get started.

Top of Funnel 115

Top of Funnel Marketing AI Trends Enterprise Management 115

Only B2B

JANUARY 25, 2021

So people, for those who are searching for, what it is, what’s working and what will work, we are presenting the emerging 2021 trends of content marketing. Lets learn and explore the popular content marketing trends that would help you create a perfect marketing strategy. Yes, the future trend is about voice search. Live video.

Trends 118

Trends Content Marketing Long Tail Marketing Lead Scoring 118

Only B2B

DECEMBER 29, 2022

Season for trends & predictions has arrived! Establishing your content machine and strategy should be a top goal for 2023 if you haven’t yet done so, merely publish corporate news, or write content without a purpose or a plan. Make sure to optimize the content you write for your website for search engines.

B2B Marketing 126

B2B Marketing Trends Planning Paid Search Agency 126

ClearVoice

MAY 22, 2023

We’ve gathered a few theories about future SEO trends to keep your content marketing efforts moving in 2023 and beyond. People claimed AI would kill content writing , AI would make writers obsolete , and even that AI writing isn’t real. Spend time writing author bios for your blogs.

Marketing AI 98

Marketing AI Search Marketing SEO Trends 98

seo.co

APRIL 26, 2023

For law firms and attorneys, strategizing with these trends in mind will only enhance online marketing ROI. These 5 Legal Marketing Trends Are Hot For law firms, digital marketing can be more challenging than it is in other businesses and industries. They’ll also tell you that it’s important to stay up to date on the latest trends.

Trends 98

Trends Lead Scoring Lead Ranking Link Building 98

Martech

JULY 10, 2023

With the right tools, you can build, design, write copy for, optimize and publish an entire website with a fully populated blog in under two hours. I’ve been writing about these tools in my monthly XR/AI Marketing Brief. The post Top 5 XR and AI marketing trends in 2023 appeared first on MarTech. In your inbox.

Marketing AI 130

Marketing AI Paid Search Agency Trends Copyright 130

Oktopost

FEBRUARY 19, 2024

We analyzed key employee advocacy trends from 2023 to help you implement a more effective employee advocacy program in 2024. This highlights the trend favoring short, visual content over more traditional mediums like blogs, articles, and whitepapers , which often direct users to a brand’s website and might come across as promotional.

Trends 69

Trends Practices B2B Thought Leadership Best Practices 69

Launch Marketing

FEBRUARY 16, 2022

In this first post of our series to support successful B2B marketing in 2022, we take a look at emerging trends and practices in email marketing. Google “AI for email marketing” or “AI for content writing” and you’ll see a growing array of tools being applied. Make sure your emails do not exceed more than a few paragraphs.

Marketing AI 118

Marketing AI Email Marketing B2B Marketing Trends 118

Salesforce Marketing Cloud

JANUARY 8, 2024

Some ecommerce trends and technologies pass in hype cycles, but others are so powerful they change the entire course of the market. After all the innovations and emerging technologies that cropped up in 2023, business leaders are assessing how to move forward and which new trends to implement.

eCommerce 76

eCommerce Marketing AI Trends Loyalty 76

seo.co

APRIL 17, 2022

Which ones are trends? More specifically, you should zero in on blog & content writing. That said, your success in content marketing depends on your ability to write compelling blog posts. Do’s and Don’ts for Blog Writing for Lawyers. Do: Write to a Specific Niche Law Firm Audience.

Practices 107

Practices Best Practices Lead Scoring Lead Ranking 107

ClickZ

AUGUST 30, 2021

Senior marketers from challenger brands Yazzo and Vital Farms outline three trends that will pack a punch for your 2022 digital strategy. Here are three trends that are top-of-mind with challenger brand marketers and offer valuable food for thought to your own 2022 marketing strategy. Media effectiveness.

Trends 124

Trends Marketing Budget Brand Identity Branding 124

ClearVoice

DECEMBER 9, 2022

Every year there is a new list of top content marketing trends in the marketing world. TikTok became the most downloaded app in 2021 and has continued that trend in 2022. It’s not one of the top content marketing trends for brands large and small. And that Facebook outage brings us to the next trend in content marketing….

Marketing AI 105

Marketing AI Trends Content Marketing Top of Funnel 105

Circle Studio

NOVEMBER 24, 2020

As we approach the end of 2020, it’s time to take a look at key 2021 B2B marketing trends that will emerge in the year ahead. Continuing a pattern from previous years, 2021 will see the ongoing evolution of many B2B marketing trends from recent years, and the increasing influence of B2C marketing will make a big impact.

Paid Content 193

Paid Content Planning Marketing AI Trends 193

Litmus

JANUARY 12, 2023

What email design trends and best practices do we see on the horizon this year? Combined with our own thoughts, here are email marketing design trends we expect to see in 2023 with examples. Shape trends. Color trends. Should you leverage email marketing design trends? Minimalism. Rounded corners. Collage/overlap.

Marketing AI 99

Marketing AI Design Email Marketing Trends 99

Heinz Marketing

NOVEMBER 7, 2020

Why You Should Avoid the Broetry Writing Trend. Persuasive Writing Techniques: A Step-By-Step Approach. Using the ‘PEEL’ technique to make good arguments in your writing. The post B2B Reads: Broetry, Persuasive Writing, and Apology Emails appeared first on Heinz Marketing. Thanks for the advice, Ashley Friedlein.

B2B 107

B2B Network Marketing B2B Sales B2B Marketing 107

Anyword

OCTOBER 5, 2023

So let’s discuss those moments, and how best to leverage data for true Performance Writing that can bring sustainable results to your marketing efforts moving forward. Taking a Performance Writing perspective means identifying the very best messaging, those high-performing talking points that resonate most deeply with audiences.

Lead Scoring 52

Lead Scoring Lead Ranking Analytics Landing Pages 52

Biznology

FEBRUARY 26, 2021

The trend toward optimization is disempowering employees. ” Write Down Your Team’s Unwritten Rules. The post Write Down Your Team’s Unwritten Rules appeared first on Biznology. ” Stop Overengineering People Management. “For decades, the business world has embraced worker empowerment.

Rules 104

Rules Peer-to-peer Curation Privacy 104