ConvertKit

OCTOBER 30, 2020

Why YouTube video promotion is so important. Step #1: Optimize and promote your YouTube videos. Step #2: Promote your YouTube channel. Step #3: Promote your channel outside of YouTube. Fortunately, there are still plenty of ways to promote your YouTube videos and grow your audience without spending a fortune.

Youtube 145

Youtube Promotion Spending Video Marketing 145

Scoop.it

APRIL 13, 2023

The second largest search engine in the world, YouTube was believed to “eat” 82% of all consumer internet traffic by 2022. 720.000 video hours go to YouTube daily, and users consume 1 billion hours of video every day. YouTube has more than 2.6 Here go five steps to optimizing your content strategy at YouTube.

Youtube 101

Youtube Optimization Top of Funnel Marketing & Strategy 101

ConvertKit

JUNE 24, 2020

What is YouTube SEO. How YouTube's algorithm ranks videos. How to reverse-engineer your YouTube content for search. 8 YouTube SEO best practices for online creators. ” Sean McCabe knows first-hand how difficult growing a successful YouTube channel can be. .” What is YouTube SEO? Jump ahead.

Youtube 92

Youtube SEO Video Marketing Tagging 92

Zoominfo

DECEMBER 19, 2018

While this is partially a result of Google’s ownership of YouTube, it’s also due to the sheer amount of video content being published these days. Now, in cases where they once turned to Google for answers, people now choose to turn to YouTube to find answers in video format. Featured Video: How I Collect (And Organize) Testimonials.

Youtube 220

Youtube Advertising Channels Work Management Marketing Attribution 220

Sprout Social

FEBRUARY 15, 2023

YouTube may not be a new player in the social media game. With the importance and popularity of video only growing on social media, developing a YouTube marketing strategy is worth your while–and then some. Part discovery machine, part social platform, YouTube touts over 2 billion monthly active users. But it’s tried and true.

Youtube 87

Youtube Advertising Channels Brand Identity Branding 87

Sprout Social

NOVEMBER 17, 2021

With social distancing continuing as the norm, an increasing number of businesses are using YouTube Live to host events, workshops, Q&A sessions and more. In 2020, 70% of people used YouTube to watch online replacements of live events. What is YouTube Live? What are the benefits of YouTube Live? What is YouTube Live?

Youtube 131

Youtube Privacy Video Marketing Click Rate 131

Sprout Social

JULY 11, 2022

Part search engine, part streaming service and part social network, YouTube has a little bit of everything. A healthy channel can have major implications for your video discoverability—on YouTube and beyond. That’s why it pays to conduct a thorough YouTube audit. YouTube isn’t just surviving—it’s thriving.

Youtube 94

Youtube Banners Ideal Customer Profiles Keywords 94

Zoominfo

OCTOBER 5, 2021

While this is partially a result of Google’s ownership of YouTube, it’s also due to the sheer amount of video content being published these days. Now, in cases where they once turned to Google for answers, people now choose to turn to YouTube to find answers in video format. Featured Video: How I Collect (And Organize) Testimonials.

Youtube 100

Youtube Advertising Channels Work Management Marketing Management 100

Martech

APRIL 4, 2023

For example: YouTube and Netflix use content recommendations to suggest additional videos and TV shows to their users based on their viewing history. Each option might have a different use for various content or on distinct areas of your website. Keywords or tags. What is content recommendation? Word density in the article.

Marketing Websites 111

Marketing Websites Content Marketing AI Tagging 111

Vidyard

APRIL 3, 2019

“Build it and they will come”—wonderful advice for summoning the ghosts of legendary baseball players , awful advice for managing your YouTube channel. For most of these companies, merely having a YouTube presence didn’t translate into traffic or leads and their channels grew stale and dormant.

Youtube 117

Youtube Advertising Channels Brand Identity Branding 117

Webbiquity

MAY 16, 2023

It’s tightly tied to Google Tag Manager (GTM), a system so convoluted and confusing that even Google’s own technical staff often struggle to make it work properly. Although Google Analytics is incredibly popular, used on 55% of all websites , it’s technically illegal in some European countries. What to do?

Marketing Analytics Tools 342

Marketing Analytics Tools Analytics Google Work Management 342

Marketing Insider Group

MAY 1, 2023

92% of marketers now say that videos are a very important part of their marketing strategy as of 2023 Source: Demand Sage In fact, 78% of marketers say that videos have made a positive impact on sales, while 86% say that video marketing has increased traffic to their website. YouTube has more than 2.5 Benefits of Video Marketing 6.

Statistics 316

Statistics Video Marketing High Quality Lead Stats 316

BOP Design

JUNE 13, 2023

Lately, there has been significant momentum towards Digital Accessibility for websites. Together, these factors have propelled the importance of Digital Accessibility for B2B websites to new heights. Providing alt text is a B2B website best practice and is easy to accomplish in the WordPress backend.

Design 62

Design Marketing Websites B2B Guidelines 62

Vidyard

APRIL 3, 2019

It’s wonderful advice for summoning the ghosts of legendary baseball players, awful advice for managing your YouTube channel. Many companies, particularly those in B2B, launched their YouTube channels during the social media scramble of the early aughts when people said things like, “What’s your Google+ strategy?” without irony.

Youtube 65

Youtube Advertising Channels Brand Identity Branding 65

Brightedge

MAY 20, 2021

Taken in aggregate, those insights can point to trends and changing tastes, which can inform content creation both on your websites and in other online channels. What can we Learn from YouTube Search Trends? Can you use YouTube Search Trends to Optimize Videos? That’s where YouTube search trend data can help you.

High Quality Lead 59

High Quality Lead Youtube Trends Content 59

Marketing Insider Group

OCTOBER 17, 2023

Quick Takeaways Major search engines dominate web traffic, with Google, YouTube, and Bing accounting for 70.6% Understanding your website’s strengths and weaknesses is foundational, with tools like Google Analytics offering insights into traffic-driving keywords and areas for improvement. of all website traffic.

Analysis 255

Analysis SEO Lead Scoring Lead Ranking 255

KoMarketing Associates

FEBRUARY 10, 2021

The title tag that appears in search results is usually pulled from the HTML title of the web page. Best Practices for Title Tags. HTML title tags should be 55 – 60 characters and / or 512 pixels in width. Consider adding brand name at end of HTML title tag (example: “Keyword | Brand”). Search Result Titles.

SERP 295

SERP Features Google Top of Funnel 295

Moz

NOVEMBER 15, 2018

Posted by randfish If you have an audience on YouTube, are you doing everything you can to reach them? Inspired by a large-scale study from Justin Briggs, Rand covers the top factors to invest in when it comes to YouTube SEO in this week's episode of Whiteboard Friday. This week we're chatting about YouTube SEO.

Youtube 66

Youtube SEO Correlation Lead Scoring 66

Webbiquity

JUNE 20, 2023

TikTok, Instagram, or YouTube) is a good idea when it comes to ensuring deliverability and views. #5 Then, incorporate these keywords strategically in your video titles, descriptions, and tags to improve your videos’ search visibility. Researching video marketing data to know where to host your short-form videos (i.e.

Webinar Metrics 309

Webinar Metrics Demand Work Management Video Marketing 309

Sprout Social

JANUARY 10, 2017

It’s easier than ever to create high-quality videos and quickly upload them to YouTube using just your iPhone. You need to figure out how to promote your YouTube channel if you want to be successful. Here are 16 ways to promote your YouTube channel like a pro: 1. YouTube SEO. Not sure where to start?

Youtube 110

Youtube Paid Content Promotion Advertising Channels 110

Marketing Insider Group

JUNE 14, 2021

86% of video marketers say video has increased website traffic. a link that leads to your website). Businesses should use video on Twitter to promote new resources, tell stories, engage with a dedicated audience, and drive website traffic. Over 500 hours of content are uploaded to YouTube every minute.

Video Marketing 363

Video Marketing Top of Funnel Content Marketing Planning 363

Launch Marketing

JUNE 21, 2023

Google Analytics 4, the latest analytics interface from Google, empowers business owners to monitor user interactions with digital assets, such as websites and applications. We highly recommend using Google Tag Manager to set up and manage your GA4 property. Use these instructions to get started with Google Tag Manager.

Marketing Analytics Tools 118

Marketing Analytics Tools FAQ Digital Asset Management B2B Marketing 118

Vidyard

JUNE 15, 2017

Take Facebook and YouTube for example: YouTube is mature and diverse. YouTube is a video-first destination with a focus on maximizing video consumption, whereas Facebook is social first and focuses on ease of sharing. YouTube has a big focus on search, whereas Facebook does not. Getting Traffic Back to Your Website.

Youtube 88

Youtube Facebook Video Marketing Verticals 88

Vidyard

JUNE 24, 2014

Studies have shown that the modern buyer needs to go through four to seven pieces of content before shortlisting a solution, so imagine the impact of having a dedicated “videos” section on your website. In today’s digital space there’s a need to bring a YouTube-like viewing experience to your company’s website.

Youtube 51

Youtube Video Marketing Marketing Websites Top of Funnel 51

seo.co

FEBRUARY 25, 2021

If you’re like most of us with a website, you’ve got all the content optimized to be relevant and rank well in the search engines, except, the last thing you probably think about is your website’s footer. After all, it’s just the same text, navigation links, and other basic information that appears on every page of your website.

Optimization 80

Optimization Marketing Websites Copyright Privacy Policies 80

Martech

AUGUST 29, 2023

Her “origin story” is one of the coolest, beginning with punk rock, marketing and laser tag, going on to agency work and teaching at Wichita State Tech (Go Shockers!) followers) X/Twitter: @Brie_e_anderson ( 5K followers) YouTube: @BrieEAnderson (1.5K He also runs the equally popular YouTube channel of the same name.

Marketing Analytics Tools 93

Marketing Analytics Tools Paid Search Agency Advertising Agencies Adwords 93

Sprout Social

APRIL 3, 2024

Whether it’s a try-on haul on YouTube, a styling video on TikTok or a #HighStreet fit check on Instagram, fashion influencers have an impact on how the world showcases their self-expression through clothing. Koleen Diaz – @koleendz Instagram: 721K TikTok: 691K YouTube: 1.58 Nyane Lebajoa – @nyane Instagram: 2.5

Advertising Agencies 96

Advertising Agencies Lead Ranking Youtube Blogger 96

Top Rank Marketing

FEBRUARY 12, 2024

Influencer tagging and mentions: Frequently tagging and @-mentioning the influencers you partner with helps your brand gain visibility and recognition in their social media networks. Their inclusion increases the credibility and impact of your thought leadership. Bringing influencers into your blogging strategy supports this goal.

Tactics 113

Tactics B2B Marketing Advertising Agencies Paid Search Agency 113

Heinz Marketing

MAY 16, 2023

Some of the most popular video platforms include YouTube, Instagram, Facebook, TikTok, and LinkedIn. Or if you’re looking to drive traffic to your website, YouTube may be the best option. This means paying attention to the details such as your video’s title, description, and tags.

Social Media 103

Social Media Video Marketing Marketing & Strategy Media 103

ConvertKit

NOVEMBER 1, 2021

Some start selling products with an email list of 500 fans, while others wait until they have 1 million subscribers on YouTube before they do. Now you’ll have a share link that you can add directly to your social media bio or your link page , as well as the option to embed it on to your website or blog. It’s full of twists and turns.

Tips 104

Tips Paid Search Agency Curation Youtube 104

Exo B2B

NOVEMBER 28, 2023

It was while reading a post on Mark Schaefer’s blog that I got the idea to write this post on B2B content marketing and especially on the importance of creating content on YOUR website or blog and then using social networks to spread it further. Schaefer continues: «But what about a blog post, YouTube video or podcast episode?

Distribution 52

Distribution B2B Marketing Optimization Content Marketing 52

Convince & Convert

NOVEMBER 7, 2011

YouTube Annotations have always been a hard tool to grasp for both user and viewer. In the early days, YouTube users sometimes used Annotation to spam their viewers. YouTube Annotations no matter how honest or professional they were, never looked trustworthy. Why The ‘New’ Look Rocks. Or this one: [link] (Fast forward to 1:51).

Youtube 120

Youtube Viral Marketing Blast Campaigns Internet Marketing 120

Optinmonster

MARCH 21, 2024

Google Ads retargeting, often interchangeably referred to as Google Ads remarketing, is a sophisticated tool designed to re-engage users who have previously interacted with your website or mobile app. When a user visits your website, a small piece of code (often called a pixel) places a cookie on their browser.

Paid Search Agency 88

Paid Search Agency Ads Google Marketing Analytics Tools 88

Martech

JANUARY 9, 2024

Creators on platforms like YouTube, TikTok and Instagram have loyal followers who trust their opinions. A B2B brand might have better luck partnering with YouTubers or LinkedIn creators with a business-minded audience. Paid posts, videos or newsletters on platforms like YouTube, Instagram or direct email campaigns.

Advertising Agencies 125

Advertising Agencies Paid Search Agency Marketing & Strategy Marketing Strategy 125

Sprout Social

JUNE 17, 2020

They may start on a product page on the website and then branch out to land in a social ad. Finally, if you’re looking into recurring series, such as product how-to guides, take a look at networks like YouTube and Facebook where you can categorize them into playlists. For some brands, videos are used heavily for advertising.

Social Media 144

Social Media Social Marketing Video Marketing Paid Search Agency 144

Trade Press Services

SEPTEMBER 18, 2023

Google Analytics Google Analytics is a top tool for measuring website performance. Google Merchant Center Google Merchant Center is a valuable tool for businesses to list their products on Google Shop—a shop function built into Google Search, Maps, YouTube, the Google Shopping tab and Google Images.

Google 52

Google Ideal Customer Profiles Tools Marketing Analytics Tools 52

Hubspot

MAY 21, 2019

With that in mind, here’s a rundown of the 15 best, most useful widgets for your website. YouTube Gallery by YotuWP. Embed a mobile-responsive YouTube video or entire video gallery anywhere on your WordPress site with this widget. You can filter by tag or category and share to Google Calendar, Apple iCal, and Microsoft Outlook.

Marketing Websites 77

Marketing Websites Bundling Best Practices Paid Search Agency 77