Remove url
article thumbnail

The Ultimate B2B Marketing Glossary

Envy

You would then put the origin of the image, the image URL next. Analysing SWOT, namely your Strengths, Weaknesses, Opportunities, and Threats, is a good idea for everyone. In B2B marketing, SWOT analysis helps you decide marketing strategy. For example in the code for an image on your site it would read <img src=”.

article thumbnail

B2B Lead Generation Blog: SWOT Team: Adding webinars to the marketing pool

markempa

« Seven lead generation tips | Main | Lead generation for the complex sale (book update) » SWOT Team: Adding webinars to the marketing pool I just heard that my comments on webinars were picked up by the SWOT Team , Hank Stroll and Meryl K. Evans, contributing writers for MarketingProfs.com. Just scroll down the page a bit.

SWOT 120
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

32 Resolutions to Prepare for Your 2012 B2B Lead Generation Program

NuSpark Consulting

Do a SWOT analysis. Test and measure your content using tools such as Google Analytics, social media insight analytic platforms, and URL tracking such as Bit.ly, and determine which kinds of content via which channels bring more traffic to your site, and engage most audiences. Develop or substantiate your brand.

article thumbnail

Funnel Vision: Content Marketing Strategies That Create Engaging Health Care Experiences

ClearVoice

For smaller sites (under 100 pages), you can manually generate a list of URLs by walking through the site. Note that some content management systems (CMS) have a feature that allows you to export a list of URLs as well. What types of content you have, including HTML pages, PDFs, and other types of documents that may be on the site.

article thumbnail

How to Launch a Successful Blog in 12 Weeks: Lessons from Webbiquity

Webbiquity

Include the URL on business cards, brochures, your corporate PowerPoint template, trade show booth signage, etc. Use keyword-rich post URLS, not meaningless page names like “id=98″ In WordPress, you can set this in Settings…Permalinks. A SWOT analysis is one helpful tool to develop killer topics for blog posts.

RSS 100
article thumbnail

How to conduct a speedy social media audit (free template included!)

Sprout Social

Feel free to customize your own social media audit template based on your needs, but be sure to include the following: Profile information (name and URL). Destination URLs and landing pages. Of course, we understand that different brands have different priorities. Engagement metrics. Publishing metrics. Audience demographics.

Template 145
article thumbnail

B2B Lead Generation Blog: Collaboration Huddles and 35 Other Ways to Improve Sales and Marketing Teamwork

markempa

Analyze competitive information, and develop a SWOT (strengths, weaknesses, opportunities, threats) Improve relevance of sales tools and marketing materials with sales input. Discuss common concerns raised by potential customers and how the sales team is addressing them and develop solutions together.