How to Create the Perfect Email Survey Invitation (With Examples)


Most companies are going one step further and implementing surveys in their emails. By sending an email survey invitation, you get to know the likes, dislikes, and any customers' suggestions. email survey examples

Survey 195

7 Popup Survey Examples to Help You Get MORE Feedback


Are you looking for a few popup survey examples to get inspiration for your own website? By that, we mean gathering feedback through customer surveys. That’s why, in today’s post, we’re going to show you a few popup survey examples that you can use to engage customers.


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Deloitte CMO Survey: Analytics Holding Marketers Back?

The Point

Results from Deloitte’s 2017 CMO Survey are out, providing insights into key trends, plans, and opinions from more than 2,800 top marketers. You can download an executive summary of the survey results here. Despite this, more than a third of those surveyed cited a lack of adequate analytics tools and processes for measuring success, while more than two-thirds don’t use analytics data to help make key business decisions.

Survey 174

The State of Buyer Personas 2022 Survey is Now Open For Your Input

Tony Zambito

The 20th Anniversary of Buyer Personas Survey To Help Determine Usefulness. With the 20 th Anniversary upon us, it is time for a State of Buyer Personas 2022 survey. Who do we need help from for the State of Buyer Personas 2022 Survey? State of Buyer Personas 2022 Survey.

Changes in Consumer Habits: Looking Back Over the Last 12 Months of Retail

This large-scale North American survey explores changes in expectations over the last year. You’ll learn what consumers expect, how habits are solidifying, and where to focus to drive the greatest impact.

How to run a customer satisfaction survey


Customer satisfaction survey exists because of that. So let’s talk about the following topics: What is a customer satisfaction survey? How can you do a customer satisfaction survey? What is a customer satisfaction survey? This is a straight quantitative survey.

Survey: Most B2B Marketing Writers Aren’t in Direct Contact with Customers

Sword and the Script

That’s my take on a survey by Typeset and Mantis Research. The survey found: just 33% of business marketing writers make calls to customers; just 35% conduct surveys; and. The survey puts some data behind a long-standing problem in B2B marketing.

Survey 111

High-Performing Marketers Do these 9 Subtle Details Differently according to a Salesforce Survey

Sword and the Script

Salesforce recently published its seventh annual State of Marketing report – based on a survey of 8,227 marketers around the world. It can be seen in adjacent business functions as detailed in two separate surveys of creative teams and of public relations.

Survey 134

How to Embed Survey in Email [+FREE Survey Tool Inside]


How to Embed Survey in Email [+FREE Survey Tool Inside]. Sending a survey to thousands of people has become fairly easy these days. But what if they don’t click on your survey link? . Can you blame the person for not clicking on a random survey link?

Survey: How sales reps adapted to the pandemic


A recent ZoomInfo survey of about 600 sales and marketing professionals found that most sales reps said they relied on in-person events for prospecting before 2020. The majority of survey respondents reported that their sales tech stack didn’t change much during the pandemic.

Survey 207

Not Too Late: Last-Minute Steps towards GDPR Compliance for B2B Marketers

Speaker: Howard J. Sewell, President, Spear Marketing Group, and Anne Angele, Senior Marketing Automation Specialist, Spear Marketing Group

As you likely know, the European General Data Protection Regulation (GDPR) takes effect May 25. Surveys show that most US-based B2B marketers are still woefully unprepared, even though the regulation affects not only any company actively doing business in Europe, but anyone even communicating with European contacts in his/her marketing database. The penalties for non-compliance with GDPR can be severe – in the millions of dollars. Fortunately, there are a few basic steps that B2B marketers can and should make that will get them closer to full compliance.

Types of Survey Research + Examples + FREE Survey Tool


Types of Survey Research + Examples + FREE Survey Tool. We’ve got you covered on the different types of survey research ! Conducting a survey is the most effective way of gathering important information on any given subject. What Is Survey Research?

Free Survey Site for Students: New Survey Program


Free Survey Site for Students: New Survey Program. We know how hard it is to find a good survey builder that is not so basic and/or expensive. That is why we are here with a free survey site for students – Outgrow launches a new survey program! .

Ontraport Survey Press Release


Survey Shows Many Small and Medium-Sized Business Owners are Encumbered With Daily Tasks That Could Be Automated. Despite this majority, the survey revealed some interesting outliers. The post Ontraport Survey Press Release appeared first on The Ontraport Blog.

Press 76

Survey design tips


The rise of low-cost online survey platforms such as Survey Monkey has led to commensurate rise in poorly designed surveys. That’s dangerous – it reflects poorly on the brand behind the survey and it can lead to decisions being made using dodgy data. So, here’s some tips if you’re planning to design your own survey. First, pause and reflect on why you’re conducting the survey – what’s your goal and what decisions are you going to make?

Survey 120

How COVID-19 is Impacting B2B Marketing Plans

Speaker: Tom Pick, Chief Digital Marketing Consultant, Webbiquity

B2B Marketing Zone and Tom Pick, a well-known B2B Marketing expert, recently conducted a survey of over 450 senior B2B marketing professionals about the impact of COVID-19 on their B2B marketing plans. The results were not surprising in some areas, but were very surprising in others. Don’t miss this webinar, where Tom will share findings from the survey, from additional market input, and from the audience. By registering, you will get access to the full survey report.

Trust: Business Tops Media and Government in Ethics and Competence, Finds Survey

Sword and the Script

It also surveyed 1,500 respondents in the U.S. survey respondents said the following: 61% trust business. According to the survey, business was the only institution that respondents classified as both ethical and competent.

Ethics 130

Five Impacts of CMO Budget Cuts – Gartner 2021 CMO Spend Survey


According to Gartner’s annual CMO Spend Survey, as reported by Laurie Sullivan in MediaPost , “Marketing budgets as a percentage of revenue fell to their lowest level in recent history…Marketing budgets as a proportion of company revenue fell from 11% in 2020 to 6.4%

6 Benchmarks from Viewing a Survey of CMO Lenses of B2B Marketing

Sword and the Script

Another edition of the bi-annual survey of CMOs published by Christine Moorman , a professor at the business school at Duke University, was published at the end of August. I’ve read and written about the survey since about 2013 and have found it to be an interesting indicator of industry benchmarks. This time around survey polled 341 senior marketers – 95% of which hold the title of vice president or higher – to produce the survey.

Survey 106

Survey: B2B Marketers Working Against Longer Buying Cycle

KoMarketing Associates

DemandGen recently published its “B2B Buyers Survey Report,” and statistics showed that for the majority of B2B buyers (38%), their purchase timeline has stayed the same.

How’s AI Driving ROI in the Enterprise? Hear From Executives at 1200 Firms

With so many companies now investing heavily in digital, most are starting to look to AI to gain an edge. But what are the impacts and ROI of AI, and what are the best ways to get started? To find out, we surveyed 1,200+ top C-Level Enterprise executives.

How Rating Scales Are Composed and Affect the Quality of Actionable Insights | What’s Your Edge?

Vision Edge Marketing

Effective research starts with identifying survey objectives tied to business decisions.?This Ideally, when the survey instrument is fielded and the responses are analyzed, the data gleaned from the answers provide actionable insights. . The 4 Powerful Survey Elements .

Rate 190

Survey: Organizations Continue to Boost Investments in Digital Marketing

KoMarketing Associates

The 27th edition of The CMO Survey was recently published by Deloitte, the Fuqua School of Business at Duke University, and the American Marketing Association.

Survey 219

5 Tips for Successful Survey Campaigns

The Point

Today, we seem to be approaching a similar tipping point for survey campaigns. Surveys have long been a popular lead generation tactic, primarily because they create their own content, content that in turn can be used for inbound marketing, lead nurturing , PR, social media, etc. What are the keys to a successful survey campaign? Survey results can be repackaged and repurposed in multiple ways: survey reports, infographics, podcasts, Webcasts, blog posts, tweets, etc. (in

Survey 115

Survey: Marketers Still Struggling with Automation and Content Personalization

KoMarketing Associates

Ascend2 recently conducted the “Optimizing Marketing Automation” survey to determine how marketers are faring in terms of marketing automation.

Survey 225

Changes in Consumer Habits: Looking Back Over the Last 12 Months for Restaurants

This large-scale North American survey explores changes in expectations over the last year. You’ll learn what consumers expect from restaurants and food service establishments, how habits are solidifying, and where to focus efforts to drive the greatest impact.

Marketing Survey Results Reveal 3 Main Impact Areas for Success


Preliminary findings from a survey conducted on behalf of DiscoverOrg and Campaign Stars have revealed some surprising and illuminating results. Due to unprecedented response and interest, the survey is being expanded, and you are welcome to make your voice heard by clicking the link below. Share your story and let your voice be heard by taking the survey! You’ll receive a complimentary gift for your participation – TAKE THE SURVEY NOW!

Survey 170

Content + Intent Data: Like Surveying on Steroids


Like Surveying on Steroids. High-quality behavioral data is especially good for this because it can help answer very specific questions about your market at multiple levels with much more agility than legacy survey data is able to. Blog intent data survey data

How to Create a NPS Survey in WordPress


Want to know how to create an NPS survey in WordPress? A net promoter score (NPS) survey helps you understand how loyal your customers are to your company. In this article, we’ll show you how to create an NPS survey on your WordPress site. What Is An NPS Survey?

Survey: Multipurpose Content is Helping Marketers Nurture More Leads

KoMarketing Associates

DemandGen recently published its “2021 Lead Nurturing & Acceleration Benchmark Survey Report,” and statistics indicated that marketers are achieving their nurture initiatives using webinars (48%), thought leadership articles (41%), email newsletters (40%), and customer content (39%).

Survey 186

2020 Database Strategies and Contact Acquisition Survey Report

As buyer expectations continue to heighten, marketing and sales teams are feeling pressured to deliver authentic messaging to buyers at every point of their customer journey. This report aims to highlight the current state of B2B database and contact acquisition strategies, and organizations’ goals to leverage data to fuel their go-to-market strategies in 2020 and beyond.

Survey: Connecting with Existing Customers Now ‘Extremely Important’ to Marketers

KoMarketing Associates

S2 Research recently published the results of the “Marketers, Agencies and Coronavirus” survey, and statistics showed that 76% of marketers believe it will be “extremely important” to reconnect with existing customers over the next six to 12 months.

Survey 242

Survey Says: Improving Resilience Could Save Your Brand $700,000


While many brands have mastered the art of efficiency, very few are prepared for the velocity of change it brings. However, recent events have further highlighted the need for brands

200+ Marketers Survey Says…


The post 200+ Marketers Survey Says… appeared first on Leadspace. As we all know, great Marketing is the right balance of art and science. This week let’s take a look at how to use marketing science to free up time for marketing art.

Survey: Digital Marketing, Social Media Remain Top Tactics Among Marketers

KoMarketing Associates

S2 recently published the “S2 Research Marketing Decision Makers & Marketing Firm Relationships Survey,” and participants were asked to rank how important they perceived seven common marketing tactics to be, ranging from public relationships to copywriting and design.

Survey 223

Getting Back to the Office: Return To Work Survey Results


death toll from the pandemic continuing to climb, more than half of workers surveyed said they will return to their offices in the first half of 2021. Figure 1 : More than half of workers surveyed said they will be back in the office by June.

What We Learned from the 2022 Association Member Experience Survey

Higher Logic

The post What We Learned from the 2022 Association Member Experience Survey appeared first on Higher Logic. The post What We Learned from the 2022 Association Member Experience Survey appeared first on Higher Logic.

Survey Results: Technology Trends in Small Business 2021


To learn more about these time management and technology trends in small business, Ontraport conducted a 2021 survey of business owners in the United States. Here are the top takeaways: The post Survey Results: Technology Trends in Small Business 2021 appeared first on The Ontraport Blog

Key insights: Our pulse survey uncovers key marketing technology trends


As per the seven day rolling average results of our benchmark survey, 37% of marketers were increasing their spends on marketing technology. The post Key insights: Our pulse survey uncovers key marketing technology trends appeared first on ClickZ.

What promotional products are on your desk? [survey results]


To help us understand how effective promotional products and branded merchandise really is, the British Promotional Merchandise Association (BPMA) often commissions surveys to illustrate how well promotional giveaways really work. The BPMA recently commissioned a survey that polled over 1,200 business people in the United Kingdom. Here are the survey results: Which best describes your job title? survey results] appeared first on Biznology.